Rangitoto
General Information about #303421
The hexadecimal color code #303421, also known as Rangitoto, is a dark shade of olive green. It is composed of 18.82% red, 20.39% green, and 12.94% blue. In the RGB color model, this translates to 48 red, 52 green, and 33 blue. The CMYK representation is 0% cyan, 2% magenta, 37% yellow, and 79% black. The color appears muted and earthy, offering a natural and subdued aesthetic. It's often associated with nature, stability, and a sense of groundedness. Rangitoto is named after a volcanic island in New Zealand and it is a great choice if you want to bring nature to a website or digital graphic.
The color #303421, also known as Rangitoto, presents some accessibility challenges, especially in web design. Its relatively low luminance of 0.024 means that text rendered in this color on a white background may not meet WCAG (Web Content Accessibility Guidelines) standards for contrast ratio. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #303421 for text, consider pairing it with a very light color like white or a pale yellow to ensure readability for users with visual impairments. Alternatively, use it sparingly for decorative elements where legibility is not critical. Providing sufficient contrast is important for users with low vision or color blindness, ensuring they can perceive and interact with the content effectively. Always test color combinations with accessibility tools to guarantee compliance.
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Applications
Web Design
In web design, Rangitoto (#303421) can be used for background elements or borders to create a subtle, earthy feel. It's especially suitable for websites related to nature, sustainability, or organic products. Due to its dark nature, use it carefully for text; ensure adequate contrast with lighter text colors. It can also be used effectively in data visualizations to represent categories without drawing too much attention. The color evokes a sense of calm and stability, making it a good choice for designs that aim to project these qualities. Consider its use in conjunction with natural textures and muted color palettes to enhance the overall aesthetic.
Interior Design
In interior design, #303421 can serve as an accent color for walls or furniture. It pairs well with natural wood tones and lighter neutral colors like beige or cream. This color can also be used in textiles, such as curtains or cushions, to add depth and warmth to a room. It’s a great choice for creating a cozy and inviting atmosphere, especially in living rooms or bedrooms. Rangitoto is particularly effective when complemented by indoor plants, enhancing the connection to nature within the space. Consider using it in spaces where a calming and grounding effect is desired.
Fashion Design
In fashion design, Rangitoto could be incorporated as the main color for apparel that looks to the nature for inspiration and calmness. It looks elegant with light-colored accessories or neutral-toned shoes and bags. Its ability to blend seamlessly makes it an appealing choice for casual and chic looks. Consider using this color on clothing items that require durability and can withstand outdoor use, such as jackets or vests.