Woodrush
General Information About Woodrush
The hexadecimal color #303216, also known as Woodrush, is a dark, muted shade of brown. It resides in the brown color family and carries an earthy, organic feel. In the RGB color model, it is composed of 18.82% red, 19.61% green, and 8.63% blue. In the CMYK color model, it is composed of 0% cyan, 0.04% magenta, 0.56% yellow, and 0.8% black. This color is often associated with nature, stability, and a sense of grounding. Its subdued nature makes it suitable for creating a calming or rustic atmosphere. The color's dark tone also suggests a certain level of sophistication and can be used to create a sense of depth. It is often utilized to create a feeling of warmth and earthiness in creative works.
The color #303216, also known as Woodrush, presents some accessibility challenges, especially when used as text on a white background or as a background for white text. Its low lightness value (dark color) results in a low contrast ratio, which can make it difficult for users with visual impairments to read text or distinguish elements. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is required for normal text and 3:1 for large text. Using #303216 for text on a white background is likely to fall short of these recommendations. To improve accessibility, it is advisable to pair #303216 with much lighter colors to ensure sufficient contrast. Alternatives could involve adjusting the color lightness or using a different color palette altogether. Testing with accessibility tools is crucial to ensure compliance with accessibility standards.
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Digital Color Formats
Alternative colors
Applications
Website Backgrounds
In web design, Woodrush (#303216) can serve as a grounding, natural tone for website backgrounds or borders, particularly in sites related to nature, sustainability, or organic products. Its subdued nature evokes feelings of earthiness and stability, making it a suitable choice for brands aiming to project trustworthiness. However, due to its darkness, it's crucial to pair it with contrasting colors for text and interactive elements to ensure readability and usability. It could also be used as a secondary color to create a warm and inviting atmosphere, if it is not overused.
Interior Design Accent
In interior design, Woodrush can be used as an accent color in spaces aiming for a rustic or natural aesthetic. Imagine it on a feature wall in a study or as the color of throw pillows in a living room. It pairs well with lighter, warmer neutrals, like creams and beiges, as well as natural materials like wood and stone. However, care must be taken to ensure the space doesn't become too dark or drab; incorporating brighter colors and ample lighting is essential to create a balanced and inviting environment. It could also be used in combination with wooden elements.
Fashion Apparel
In fashion, Woodrush can be used in clothing, especially for fall and winter collections. It would work very well with warmer, knitted pullovers. It is a perfect choice for creating a camouflage-inspired design or for garments that aim to blend in with natural surroundings. It's often used for outerwear, accessories, or even as a subtle color in patterns. Given its muted tone, it's best paired with brighter or lighter colors to add contrast and prevent the outfit from appearing too dull. Earthy tones as well as blue jeans would work very well with it.