Tuna
General Information about #303148
The hexadecimal color code #303148, commonly referred to as Tuna, is a dark, muted shade of gray-purple. It is composed of 18.82% red, 19.22% green, and 28.24% blue. In the RGB color space, it lies relatively closer to blue than red or green, giving it a slightly cool undertone. This color evokes feelings of sophistication, stability, and calmness, making it a popular choice for designs seeking a refined and understated aesthetic. Its subdued nature allows it to serve as a versatile backdrop or accent color in various applications, from web design to interior decor, because it isn't overwhelming to the human eye.
The hex color #303148, also known as Tuna, presents certain accessibility considerations, especially in web design. Its relatively low luminance value means that it requires careful attention to contrast ratios to ensure readability. When used as a background color, it's crucial to pair it with light-colored text (white or very light shades of gray or yellow) to meet WCAG (Web Content Accessibility Guidelines) standards for contrast. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text and user interface components. Insufficient contrast can make content difficult or impossible to read for users with visual impairments, including those with low vision or color blindness. Tools like contrast checkers can help designers and developers verify that their color combinations meet accessibility requirements. Avoid using #303148 for critical information or interactive elements if adequate contrast cannot be achieved. Also, remember to consider the needs of users who may have cognitive disabilities, as high contrast can sometimes be beneficial for them as well.
Shades
Digital Color Formats
Alternative colors
- #404158
A slightly lighter shade provides better contrast while maintaining a similar aesthetic.
- #202138
A darker shade can be used for subtle variations and depth in design.
- #383838
A desaturated gray offers a neutral backdrop with a similar tonal value, providing increased versatility with foreground elements.
Applications
Website Backgrounds
In web development, #303148 can serve as an elegant background color for website headers or footers, creating a sophisticated and modern look. It pairs well with minimalist designs and can highlight content effectively when combined with lighter text and imagery. Its subdued nature makes it a suitable choice for sites aiming for a professional or technological feel. It is often used in websites related to IT, finance, or other businesses that need a professional and reliable look and feel.
Interior Design Accent
In interior design, Tuna (#303148) can be used as an accent color for walls or furniture, lending a sense of calm and sophistication to a room. It works particularly well in minimalist or contemporary spaces, complementing materials like metal, glass, and concrete. To prevent the space from feeling too dark, it is best to be used with lighter shades and lots of natural light. It also adds a touch of elegance without being too overpowering.
Fashion Apparel
In fashion, the hex code #303148 lends itself beautifully to creating sophisticated and understated looks. Garments or accessories in this shade can exude elegance and professionalism, making them ideal choices for workwear or formal occasions. Because of its neutrality, it serves as a versatile base to showcase vibrant colors, and it complements different skin tones, enhancing its appeal for various ensembles.