Woodrush
General Information about #303114
The hex color code #303114, also known as Woodrush, is a dark, muted shade of brown. It is composed of 18.82% red, 19.22% green, and 7.84% blue. In the RGB color model, this color is represented as (48, 49, 20). The corresponding CMYK color code is C:0.02, M:0.00, Y:0.59, K:0.81, indicating a low saturation and a high level of black. This color tends to evoke feelings of earthiness, stability, and nature due to its resemblance to natural elements like wood and soil. In terms of light and shadow, Woodrush is relatively dark, with a low luminance value. This characteristic plays a crucial role in its applications and accessibility considerations.
The hex color #303114, also known as Woodrush, presents significant accessibility challenges, especially in web design. Its low luminance value makes it difficult to read against both white and black backgrounds. According to WCAG guidelines, sufficient contrast between text and background is crucial for readability. To ensure accessibility, it's recommended to avoid using #303114 for text or important UI elements without carefully testing its contrast ratio against the chosen background. A contrast ratio of at least 4.5:1 is generally required for normal text and 3:1 for large text. If using #303114, consider pairing it with very light colors to achieve acceptable contrast. Tools like WebAIM's Contrast Checker can help evaluate the contrast ratio and determine if the color combination meets accessibility standards. Always prioritize users with visual impairments by making informed color choices.
Shades
Digital Color Formats
Alternative colors
- #4a4b23
A slightly lighter shade of brown that offers better readability and contrast.
- #808080
A neutral gray that can be used as a background color to provide sufficient contrast against darker elements.
- #556b2f
A dark olive green providing more luminosity compared to the original color, beneficial for increased visibility in UI elements.
Applications
Web Design and Branding
In web design, #303114 can be used sparingly for decorative elements or as a secondary color in a palette where high contrast isn't essential. For example, it could be used in website footers, borders, or subtle background patterns. It should not be used for text or interactive elements without ensuring sufficient contrast with the background. In branding, this color can evoke feelings of nature, earthiness, and stability, making it suitable for companies aiming to project a grounded and reliable image. Its muted tone works well in combination with brighter accent colors to create a balanced visual experience.
Interior Design
In interior design, #303114 can serve as an accent color for walls or furniture, especially in rooms aiming for a natural or rustic aesthetic. It pairs well with lighter, more neutral tones such as creams, beiges, or light grays. Consider using it for cushions, throws, or wall art to bring a touch of earthy warmth into the space. This color works best in well-lit rooms where its darkness doesn't overwhelm the overall ambiance. It is recommended to use the color in combination with plants and wooden textures.
Fashion
In fashion, #303114 can be used for clothing items like jackets, trousers, or accessories such as belts and bags, particularly in autumn and winter collections. It can be combined with warmer colors such as oranges, reds, and yellows for a seasonal look. It also serves as a good base color when combined with accessories and clothing in vibrant colors, such as gold or silver colored jewelry. It is best suited for casual or outdoor wear due to its muted tone.