Rhino
General Information about #303060
The hexadecimal color #303060, also known as Rhino, is a dark shade of blue-purple. It's composed of 18.82% red, 18.82% green, and 37.65% blue. In the RGB color model, this color has RGB values of 48, 48, and 96. In the CMYK color model, its values are 50% cyan, 50% magenta, 0% yellow, and 62% black. The hue angle is 240 degrees, the saturation is 33.3%, and the lightness is 28.2%. #303060 is often associated with sophistication, mystery, and calmness. It is often used to convey a sense of depth and stability in design. Because of its calm nature, it can be used to create a friendly user environment.
The color #303060, also known as Rhino, presents some accessibility challenges, particularly concerning contrast. When used as a background color, it necessitates very light text (ideally white or near-white) to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text (14pt bold or 18pt). Using #303060 with darker text colors will likely fail these criteria, making content difficult to perceive for users with visual impairments. Therefore, careful consideration of text color is crucial. Furthermore, avoid using #303060 for interactive elements (like buttons or links) without clear visual cues, as the low contrast could make them indistinguishable. Providing sufficient contrast is vital for ensuring an inclusive user experience.
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Alternative colors
Applications
Web Design
In web design, #303060 can be employed to create a sophisticated and modern aesthetic. It works well for headers, footers, or sidebars, providing a subdued backdrop that allows content to stand out. Due to its dark nature, it is best paired with light-colored text and accents to ensure readability and visual balance. Furthermore, using this color can evoke feelings of calmness and sophistication, especially when integrated into minimalist layouts. However, the color is not suited for larger text blocks because of the lack of contrast with common text colors.
Interior Design
In interior design, Rhino (#303060) can be used to create a moody and intimate atmosphere. It's a great choice for accent walls in bedrooms or living rooms. When paired with warm lighting and soft textures, it can create a cozy and inviting space. This color also works well in home offices, providing a calming backdrop that promotes focus and concentration. Further, this color can be combined with silver or gold to create a luxurious interior design.
Fashion
In fashion, #303060 can be used for elegant and understated pieces. It's a versatile color that can be dressed up or down, making it suitable for both casual and formal wear. It works well for dresses, suits, or accessories. Because of its neutral and dark nature, Rhino is easy to combine with more vibrant and saturated colors, thus offering the possibility of creating eye-catching highlights. Also, the color can be combined with black to create a mysterious look.