Rangitoto
General Information about #303022
The hexadecimal color code #303022, also known as Rangitoto, is a dark shade of brown. It is composed of 18.82% red, 18.82% green, and 13.33% blue. In the RGB color model, #303022 consists of 48 red, 48 green, and 34 blue. Represented in the CMYK color model, it is composed of 0% cyan, 0% magenta, 29.17% yellow, and 81.18% black. This color evokes a sense of earthiness, stability, and warmth, and is often associated with nature, simplicity, and understated elegance. Its muted tone makes it versatile for various applications, particularly in designs that aim for a sophisticated and subtle aesthetic. The color name 'Rangitoto' comes from a volcanic island near Auckland, New Zealand, which adds to its connection to nature and geological formations. The color is often used in branding, web design, and interior design for creating a calm, relaxing, and inviting atmosphere.
The color #303022, a dark and muted shade, presents some accessibility challenges, particularly concerning color contrast. When using this color for text or interactive elements, it's crucial to ensure sufficient contrast against the background. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text (14pt bold or 18pt regular). Using #303022 on a white background may not meet these requirements, potentially making content difficult to read for users with visual impairments. To improve accessibility, consider using a lighter background color or a brighter text color. Tools like WebAIM's Contrast Checker can help evaluate and adjust color combinations to meet accessibility standards, ensuring a more inclusive user experience. Also, consider that colorblind users might perceive the color differently and therefore testing against different types of colorblindness is recommended.
Shades
Digital Color Formats
Alternative colors
Applications
Web Development
In web development, #303022 can be used for creating a sophisticated and understated aesthetic. It's well-suited for backgrounds, borders, or subtle accents, particularly in designs that aim for a natural or earthy feel. However, its low contrast means it should be paired carefully with lighter colors for text and interactive elements to ensure readability and accessibility. Consider using it in conjunction with complementary colors or lighter shades of brown or beige to create a balanced and visually appealing design. This color can also be effective in creating a sense of depth and texture, especially when used in gradients or layered elements. Furthermore, #303022 is suitable for websites related to nature, outdoor activities, or sustainable living, as it evokes a sense of earthiness and tranquility.
Interior Design
In interior design, #303022 can serve as a grounding neutral, providing a sense of warmth and sophistication to a space. It can be used for walls, flooring, or furniture to create a cozy and inviting atmosphere. Pair it with natural materials like wood, stone, and textiles in earthy tones to enhance the organic feel. Accents of brighter colors, such as mustard yellow, teal, or rust, can add visual interest and prevent the space from feeling too monotone. This color is particularly well-suited for bedrooms, living rooms, or studies, where a sense of relaxation and calm is desired. Furthermore, #303022 can be used to create a seamless transition between indoor and outdoor spaces, especially in homes with a connection to nature.
Fashion
In fashion, #303022 presents itself as a versatile neutral, ideal for creating understated and sophisticated looks. This shade works exceptionally well for outerwear, such as jackets and coats, providing a subtle and earthy tone. It can be paired with a wide range of colors, from rich jewel tones to soft pastels, allowing for endless styling possibilities. Accessorizing with pops of color, such as scarves, hats, or jewelry, can elevate the outfit and add a touch of personality. Additionally, #303022 can be used for staple pieces like trousers, skirts, or dresses, creating a timeless and elegant aesthetic. Consider using it in combination with textured fabrics like corduroy or tweed to enhance the tactile appeal of the garment.