Woodrush
General Information
The hexadecimal color code #303010 represents a dark, muted shade of brown, often referred to as "Woodrush". It is composed of 18.82% red, 18.82% green, and 6.27% blue. In the RGB color model, this translates to 48 red, 48 green, and 16 blue. The color is quite desaturated, meaning it lacks vividness and appears somewhat dull or subdued. The low blue component contributes to its warm, earthy undertones. Due to its darkness, #303010 tends to evoke feelings of earthiness, stability, and grounding. Colors like this are often associated with nature and can be used to create a sense of calm and security.
The color #303010, a deep and muted shade of brown, presents significant accessibility challenges. Its low luminance value results in poor contrast against both white and black backgrounds. This lack of contrast makes it difficult for individuals with visual impairments, including those with low vision or color blindness, to perceive text or graphical elements rendered in this color. Web developers should avoid using #303010 for text or important interactive elements without providing sufficient contrast. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text, as defined by WCAG guidelines, should be maintained to ensure readability and usability for all users. Tools such as contrast checkers can help evaluate color combinations.
Shades
Digital Color Formats
Alternative colors
- #404020
A slightly lighter shade of brown that offers better contrast against light backgrounds.
- #202000
A darker shade of brown for use against light backgrounds when a high-contrast, earthy tone is required.
- #383018
Provides a warmer tone while maintaining the earthy feel, which will improve readability.
Applications
Website Design
This color can be used as an accent color in website designs aiming for a natural or rustic aesthetic. It is suitable for backgrounds of sidebars or footers or as a subtle color for dividers. However, caution is advised when using it for text due to accessibility concerns. When used sparingly and combined with lighter colors for foreground elements, #303010 can contribute to a visually appealing and cohesive design without compromising readability. It evokes a sense of earthiness and can complement designs featuring natural textures or imagery.
Interior Design
In interior design, Woodrush can be incorporated as a wall color in spaces designed for relaxation or meditation, such as home offices or libraries. It creates a cozy and enveloping atmosphere. When using #303010, it should be balanced with lighter furniture and decor to prevent the room from feeling too dark or oppressive. Accents of brighter colors, such as yellows or greens, can add visual interest and prevent the space from feeling monotonous. The color will make you feel relaxed and at peace.
Art Gallery
This hex color could be used as a solid background for showcasing artwork that have bright, stand-out colors. The earthy nature of the color helps to ground more vibrant colors and ensure that the art piece is the focus.