Jacksons Purple
General Information about Jackson's Purple
The hexadecimal color #302D9D, also known as Jackson's Purple, is a dark, muted shade of purple-blue. It belongs to the blue-violet color family, possessing a unique blend of depth and sophistication. Hex color codes are a way to represent colors in HTML, CSS, and other web technologies, allowing designers and developers to specify precise color values. This particular color, #302D9D, comprises a combination of red, green, and blue light in specific proportions, resulting in its distinctive appearance. Jackson's Purple evokes feelings of royalty, mystery, and creativity, making it suitable for designs that aim to convey elegance or intrigue. It's a color that often resonates with those seeking a sense of depth and sophistication.
The color #302D9D, also known as Jackson's Purple, presents some accessibility challenges, particularly regarding color contrast. When used as a background, it requires very light text (ideally white or near-white) to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. Due to its dark nature, #302D9D may not meet these standards with many common text colors. Therefore, careful consideration must be given to text color choices. Additionally, avoid using this color to convey important information without providing alternative visual cues, as users with visual impairments may struggle to distinguish it from other dark shades. Providing supplementary indicators like icons or text labels can improve accessibility for all users.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Jackson's Purple can serve as a sophisticated background color for headers or sidebars, especially when paired with white or light gray text. Its depth and richness lend a sense of elegance to the overall aesthetic. However, given its darkness, it's crucial to use it sparingly and strategically, ensuring it doesn't overwhelm the user experience. Also consider its use in interactive elements; for instance, hover states on buttons might incorporate a lighter shade of purple to provide a visual cue without sacrificing accessibility. For UI elements, use it with lighter accents to make the design more prominent and usable.
Beauty
Within the beauty industry, Jackson's Purple evokes feelings of creativity and luxury. It can be applied in eyeshadow palettes to create stunning eye looks, especially when blended with lighter shimmers or complementary colors like gold or silver. The color can also be used in nail polish to represent a person's unique style. It can also be used in packaging designs of high-end cosmetics to convey elegance and sophistication, as well as enhance a brand's image.
Interior Design
Jackson's Purple can be incorporated as an accent wall to give a room a vibrant tone. Using lighter neutral shades like beige or gray can complement this tone. The color can also be introduced through accessories, such as throw pillows, curtains, or rugs, to add depth and warmth to a space without overpowering it. The shade works well in spaces that are meant for relaxation and creativity, as it is both comforting and inspiring. Therefore, consider spaces such as living rooms, bedrooms and studies.