Jacarta
General Information about #302D70
The hexadecimal color code #302D70 represents a dark shade of purple, often referred to as Jacarta. It's composed of 18.82% red, 17.65% green, and 43.92% blue. In the RGB color space, it signifies a color created by combining these three primary colors. In the CMYK color space, it's composed of 57% cyan, 60% magenta, 0% yellow, and 56% black. This color tends to evoke feelings of sophistication, mystery, and creativity. Due to its dark nature, it is more suitable for backgrounds or accents where a sense of depth is desired. When utilized in design, it's crucial to consider its contrast with other colors to maintain readability and visual appeal.
The color #302D70, a dark, muted shade of purple, presents several accessibility considerations, particularly in web design. Its low luminance requires careful pairing with contrasting colors to ensure readability for users with visual impairments. According to WCAG guidelines, sufficient contrast ratios are crucial for text and interactive elements. When used as a background, #302D70 necessitates light-colored text to meet minimum contrast thresholds. Conversely, if it serves as the text color, a light background is essential. Furthermore, relying solely on color to convey information is discouraged. Supplementing color cues with text labels or icons ensures accessibility for color-blind users. Careful consideration of these factors is essential to create inclusive and user-friendly digital experiences when using #302D70.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #302D70 can be effectively used as a background color for headers or footers to create a sense of sophistication and depth. It pairs well with lighter accent colors for buttons and links, ensuring they stand out while maintaining an overall cohesive aesthetic. Furthermore, this color can be incorporated into data visualizations, such as charts and graphs, to represent specific categories or highlight key trends. However, caution should be exercised to avoid overuse, as excessive use of dark colors can make the interface feel heavy and less inviting.
Interior Design
In interior design, Jacarta can be used as an accent color in a room. It could be used for throw pillows, rugs, or artwork to add a touch of sophistication and depth without overwhelming the space. It is often paired with neutral colors like gray, beige, or white to create a balanced and harmonious atmosphere. The color can also be used in furniture upholstery, especially for statement pieces like armchairs or sofas, to create a focal point in the room.
Fashion Design
Jacarta can be used in fashion design for evening wear, such as dresses or suits, to evoke a sense of elegance and mystery. It can also be used for accessories like scarves, handbags, or shoes to add a touch of color to a neutral outfit. The color pairs well with metallic accents like gold or silver for a luxurious look. In casual wear, it can be used for sweaters or jackets to add depth and interest to an outfit.