Woodrush
General Information about Woodrush (#302C0A)
The hexadecimal color code #302C0A represents a dark, muted shade of brown, often described as 'Woodrush.' It's composed of 18.82% red, 17.25% green, and 3.92% blue. In the RGB color space, it has values of R:48, G:44, B:10. When converted to CMYK (cyan, magenta, yellow, key/black), the values are C:0, M:8, Y:79, K:81. This indicates that the color primarily consists of yellow and black, giving it its characteristic earthy tone. Woodrush is a color that evokes feelings of warmth, nature, and stability. Its low saturation and luminance make it a subtle and understated color choice, suitable for applications where a strong or vibrant color is not desired. It is frequently associated with rustic and natural themes.
The color #302C0A, also known as Woodrush, presents significant accessibility challenges, particularly for users with visual impairments. Its low luminance value of approximately 3% means that text rendered in this color against a white background would fail WCAG (Web Content Accessibility Guidelines) contrast ratio standards. This is because the contrast between the text and the background would be insufficient, making it difficult for users, especially those with low vision or color blindness, to distinguish the text clearly. To ensure accessibility, it's essential to use #302C0A sparingly for text or interactive elements. If used, a very light background color (e.g., #FFFFFF) should be avoided. Instead, a background color with a much higher luminance value should be implemented to create sufficient contrast. For example, a background color of #FFFFFF would require a text color with a darker hue to meet accessibility standards. Implementing tools that check color contrast ratios during the design process is highly recommended to mitigate accessibility issues.
Shades
Digital Color Formats
Alternative colors
- #464224
A slightly lighter shade that provides better contrast while maintaining a similar earthy tone.
- #1a1804
A darker shade that can be used for shadows or subtle accents.
- #595343
A muted brown alternative that offers a softer, more neutral appearance, suitable for backgrounds or areas where a subtle color is desired without overwhelming the design.
Applications
Web Design for Environmental Organizations
Woodrush (#302C0A) can be utilized in website designs to evoke a sense of nature, warmth, and earthiness. It's particularly well-suited for websites related to forestry, environmental conservation, or organic products. As a background accent, it adds a subtle depth that complements lighter, contrasting text. In user interface design, this hue could define muted call-to-action buttons that emphasize a more gentle user experience. The strategic inclusion of woodrush can reinforce a company's brand image and overall aesthetic, creating a cohesive digital presence resonating with themes of sustainability and natural beauty.
Interior Design for Rustic Homes
In interior design, Woodrush can be employed to create a cozy and rustic atmosphere. As a wall color, it provides a warm backdrop for furniture and art. It is also well-suited for accent elements like cushions, rugs, or decorative objects, bringing a touch of natural elegance to the space. The color pairs nicely with natural materials like wood and stone, enhancing the overall organic feel. Woodrush can also be used to create a relaxing, nature-inspired atmosphere.
Fashion Design for Outdoor Apparel
In fashion, Woodrush can be used as an accent color for clothing or accessories, such as belts, bags, or shoes. It pairs well with neutral colors like beige, cream, and gray, adding a touch of understated sophistication to any outfit. The color can also be used in the design of outdoor apparel, reflecting a connection to nature and rugged landscapes. Garments with the Woodrush hue can emphasize a practical, down-to-earth style while maintaining a subtle elegance.