Minsk
General Information about #302B89
The hexadecimal color code #302B89 represents a dark shade of blue-violet, also known as Minsk. It is composed of 18.82% red, 16.86% green, and 53.73% blue. In the RGB color model, this translates to 48 red, 43 green, and 137 blue. The color has a hue angle of 243.6 degrees, a saturation of 52.4%, and a lightness of 35.3%. In the CMYK color model, it consists of 65% cyan, 69% magenta, 0% yellow, and 46% black. This dark shade of blue-violet is often associated with qualities such as sophistication, mystery, and intellect. It can be used in various design contexts to evoke feelings of depth, elegance, and creativity. It is also used in formal settings to promote trust and understanding. The relatively high amount of blue lends to the stability of the color.
The color #302B89, a dark shade of blue-violet, presents some accessibility challenges, primarily concerning color contrast. When used as a background color, it's crucial to pair it with text or elements that have sufficient luminance contrast to ensure readability for individuals with visual impairments. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. Given the darkness of #302B89, lighter colors like white, yellow, or very light shades of gray or orange would be suitable choices for text or interactive elements. It is also advisable to avoid using this color for critical information that relies solely on color for distinction, as this may exclude color-blind users. Providing alternative visual cues, such as icons or text labels, can improve accessibility for a broader audience. Additionally, tools for checking color contrast ratios can be utilized during the design process to ensure compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
- #5853ba
A lighter and brighter alternative that maintains a similar blue hue while offering better contrast against dark backgrounds.
- #6b669b
A softer and more muted alternative that can be used for backgrounds or accents without being too overpowering.
- #1e1a5e
A very dark shade of blue that still provides a subtle change for those who want to stay in the blue family.
Applications
Website Design
In website design, #302B89 can be used for headers, footers, or sidebars to create a sophisticated and elegant look. When combined with lighter text colors such as white or light gray, it can provide a visually appealing contrast that enhances readability and user experience. It's particularly well-suited for websites in the technology, finance, or education sectors, where a sense of professionalism and trustworthiness is essential. Additionally, this color can be incorporated into website branding elements, such as logos and icons, to establish a consistent and recognizable visual identity. However, it's crucial to use it judiciously and ensure that it aligns with the overall design aesthetic and target audience.
Interior Design
In interior design, Minsk (#302B89) can be used as an accent color for walls or furniture to add depth and richness to a room. It pairs well with neutral colors such as gray, beige, or white, creating a balanced and harmonious atmosphere. Consider using it in a study or library to evoke a sense of intellect and sophistication. It's also important to use proper lighting to bring out the color's depth and create the desired effect, possibly with a soft yellow or white light to avoid the room becoming too dark. It works especially well as an accent wall.
Fashion
In fashion, the shade #302B89 can be used for evening wear, formal attire, or accessories to create a sense of elegance and mystery. It can be paired with metallic accents, such as gold or silver, to add a touch of glamour. Additionally, it can be combined with lighter colors, such as pastel pink or baby blue, to create a contrasting and visually appealing ensemble. For a casual look, it can be used for outerwear or knitwear, providing a sophisticated alternative to black or navy. Depending on how it is accessorized, this color can be highly flexible.