Rangitoto
General Information about #302B22
The hexadecimal color code #302B22, also known as Rangitoto, represents a dark, muted shade of brown. It is composed of 18.82% red, 16.86% green, and 13.33% blue. In the RGB color model, this corresponds to the values R:48, G:43, B:34. The CMYK representation of #302B22 is C:0, M:0.1, Y:0.29, K:0.81. This color evokes a sense of earthiness, warmth, and sophistication. It is often associated with natural elements, such as soil, wood, and stone. Its muted nature makes it a versatile choice for various design applications, providing a subtle and understated backdrop. Rangitoto is a color name taken from a volcanic island in New Zealand, hinting at the color's natural and earthy qualities.
The color #302B22, also known as Rangitoto, presents some accessibility challenges due to its dark nature. When used as a background color, it requires very light text to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. Using #302B22 as a background with dark text would fail these criteria, making it difficult for users, especially those with visual impairments, to read the content. To improve accessibility, consider pairing it with lighter shades like #FFFFFF (white) or #F0F0F0 (light gray). Tools like contrast checkers can help evaluate the contrast ratio and ensure compliance with accessibility standards. Avoid using #302B22 for essential UI elements or text without careful consideration of contrast.
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Applications
Web Design
In web design, Rangitoto (#302B22) can be used for creating a sophisticated and earthy feel, especially in websites related to nature, travel, or luxury brands. It's suitable for background accents, borders, or subtle design elements where a dark, muted tone is desired. However, it's crucial to use it sparingly and pair it with lighter colors to ensure readability and accessibility. Consider using it for headers or footers with light text to create a visually appealing contrast. Its dark nature evokes a sense of depth and stability, making it a good choice for designs that aim to convey reliability and sophistication.
Interior Design
In interior design, #302B22 can be employed to create a cozy and intimate atmosphere. It works well in studies, libraries, or home theaters. Pair it with warm lighting and natural materials like wood and leather to enhance its earthy tones. As an accent color, it can be used on walls or furniture to add depth and sophistication. However, using it excessively can make a room feel small and dark, so it's important to balance it with lighter colors and ample lighting to maintain a welcoming and comfortable space. Incorporating it into textiles or decorative objects can also add subtle touches of elegance.
Fashion
In fashion, #302B22 can be a versatile color for creating understated yet stylish looks. It can be used as a base color for outfits, providing a neutral backdrop for bolder accessories. It works particularly well in autumn and winter collections, lending a sense of warmth and sophistication. Consider using it for jackets, trousers, or skirts, and pairing it with lighter colors like cream or beige to create a balanced ensemble. Leather goods in this color can also add a touch of luxury and elegance. The color allows outfits to appear elegant and stylish.