Rangitoto
General Information about #302B20
The hexadecimal color #302B20, also known as Rangitoto, is a dark shade of brown. It is composed of 18.82% red, 16.86% green, and 12.55% blue. In the RGB color model, it has the values (48, 43, 32). The color's name, Rangitoto, suggests a connection to nature, evoking images of volcanic landscapes or earthy tones. Colors similar to #302B20 are often associated with stability, reliability, and warmth. It is a color that is often found in natural settings, contributing to its calming and grounding effect. Its hex triplet is #302B20 and has a CMYK representation of 0, 10, 33, 81.
The color #302B20, also known as Rangitoto, presents some accessibility challenges. Its relatively low luminance results in a low contrast ratio against standard white backgrounds. This can make text or user interface elements difficult to read for individuals with visual impairments. To improve accessibility, consider using this color with lighter text or UI elements. A contrast ratio of at least 4.5:1 is recommended for normal-sized text and 3:1 for large text to meet WCAG AA standards. Careful consideration of color combinations is crucial to ensure that content is perceivable and usable by everyone, including those with color blindness or low vision. Testing color combinations with accessibility tools is advisable during the design process.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Rangitoto can be utilized for backgrounds or borders to create a natural and earthy aesthetic. This color is particularly effective for websites related to outdoor activities, environmental organizations, or rustic-themed businesses. Using #302B20 sparingly as a secondary color can add depth and sophistication to the overall design. Ensure that sufficient contrast is maintained with foreground elements, such as text and buttons, to ensure accessibility.
Interior Design
In interior design, Rangitoto can be used as an accent color for walls, furniture, or decorative elements to evoke a sense of warmth and grounding. This color works well in living rooms, bedrooms, or studies where a cozy and inviting atmosphere is desired. It complements natural materials such as wood, stone, and leather, creating a harmonious and balanced space. It can be combined with lighter neutrals or warm tones to create depth and visual interest.
Fashion
In fashion, Rangitoto can be incorporated into clothing or accessories to create a subtle and sophisticated look. This color is suitable for autumn and winter wardrobes, adding a touch of understated elegance to outfits. It pairs well with neutral colors such as beige, gray, and black, as well as complementary colors such as olive green or mustard yellow. Rangitoto is great for jackets, pants, scarfs and hats.