Onion
General Information about #302B00
The hexadecimal color #302B00, often referred to as 'Onion', is a dark shade of yellow-brown, exuding a sense of earthiness and warmth. It's composed of 18.82% red, 16.86% green, and 0.0% blue. In the RGB color space, it represents a subdued tone, lacking vibrancy but offering a sense of depth and richness. Colors like this are typically used to invoke feelings of maturity, stability, and naturalness. The absence of blue contributes to its warm undertones, making it suitable for designs that require a grounding and comforting aesthetic. Its darkness also indicates a lower luminance value, influencing how it interacts with other colors in a design scheme.
The color #302B00 presents challenges for accessibility due to its low luminance. When used as text against a white background, it fails WCAG contrast ratio guidelines, making it difficult for users with visual impairments to read. To improve accessibility, consider using a lighter background or increasing the text size. Alternatively, pair it with a lighter color from its palette, such as a pale yellow or beige, to ensure sufficient contrast. For interactive elements, ensure a clear visual focus indicator is present. Testing with accessibility tools and getting feedback from users with disabilities is crucial to ensure an inclusive design.
Shades
Digital Color Formats
Alternative colors
Applications
Website Background
This color can be used as a background for websites with a rustic or vintage theme. It evokes a sense of warmth and nostalgia. Combine it with other earthy tones and textures to create a cohesive and inviting design. It can also be used sparingly as an accent color to highlight important elements on the page, such as buttons or links. Consider using a lighter color for the text to ensure readability and accessibility.
Branding for Organic Products
The deep, muted tone of this color makes it a suitable choice for branding materials associated with natural or organic products. It conveys a sense of authenticity and sophistication. Use it for logos, packaging, and marketing collateral to create a strong and memorable brand identity. Pair it with complementary colors like olive green or burnt orange to enhance its visual appeal and create a balanced and harmonious design.
Interior Design Accent
In interior design, #302B00 works wonderfully as an accent color in rooms with natural wood elements. Think picture frames, decorative trim, or even small pieces of furniture. The color adds depth and warmth, complementing the natural tones of wood. Balance it with lighter neutrals to prevent the room from feeling too dark or heavy.