Rangitoto
General Information about #302A22
The hexadecimal color code #302A22, known as Rangitoto, is a dark shade of brown, embodying a blend of subdued earthiness and subtle sophistication. Its RGB (Red, Green, Blue) values are R:48, G:42, B:34, indicating a composition primarily based in the red and green spectrum, with a reduced presence of blue. This color is often associated with natural elements, conveying a sense of stability, warmth, and understated elegance. In the CMYK (Cyan, Magenta, Yellow, Black) color model, its values are C:0, M:13, Y:29, K:81. This demonstrates a high level of black, contributing to its darkened tone. Rangitoto is well-suited for applications requiring a muted and grounding aesthetic, such as website backgrounds, interior design accents, or branding materials seeking a connection to nature.
The hex color #302A22, also known as Rangitoto, presents some accessibility challenges, particularly in text applications. Its low luminance value of 0.03 makes it difficult to achieve sufficient contrast against lighter backgrounds, potentially failing WCAG (Web Content Accessibility Guidelines) AA and AAA standards. A contrast ratio of at least 4.5:1 is recommended for normal-sized text and 3:1 for large text. When using #302A22 for text or interactive elements, consider pairing it with a very light color to ensure readability for users with visual impairments. Tools such as contrast checkers can help evaluate and adjust color combinations for optimal accessibility. When employed for decorative purposes, accessibility standards are less stringent; however, thoughtful consideration of overall visual clarity is always advised to promote inclusivity and user experience.
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Applications
Website Design
Rangitoto (#302A22) can be effectively utilized in website design to create a sophisticated and earthy aesthetic. It serves as an excellent background color for sections dedicated to natural themes, such as environmental initiatives or outdoor equipment retail. The color's dark undertones contribute to a sense of groundedness and reliability. Furthermore, when applied judiciously to text elements (accompanied by a light foreground color to ensure adequate contrast), Rangitoto can enhance readability and reinforce the website's overall design cohesion, conveying both elegance and a strong connection to natural elements.
Interior Design
In interior design, Rangitoto (#302A22) can be used to create a warm and inviting atmosphere. It works well as an accent wall color in living rooms or bedrooms, especially when paired with lighter neutral tones. This color can also be incorporated into furniture pieces or decorative accents, adding a touch of understated elegance to the space. The color's rich, earthy hue complements natural materials such as wood and leather, enhancing the overall sense of comfort and sophistication.
Fashion design
The color is subtle and natural, and can therefore be used for clothing design, such as jackets or pants. It is also a good color for accessories, such as scarves or hats. The color is a good alternative for black or grey, when a more natural look is desired. It pairs well with other neutral colors, such as white, beige, or brown. In addition, because of the color's darkness, it will hide dirt and stains well.