Jacksons Purple
General Information about Jackson's Purple (#3028A0)
The hex color #3028A0, also known as Jackson's Purple, is a deep and rich shade of purple. It belongs to the purple color family and has RGB values of R:48, G:40, B:160. This color is often associated with creativity, sophistication, and luxury. In the HSV color space, it has a hue of 244 degrees, a saturation of 0.75, and a value of 0.63. Its CMYK values are C:0.7, M:0.75, Y:0, K:0.37. Due to its strong blue component, it provides a cool and calming visual effect. This particular shade of purple is not as commonly used as lighter or more vibrant purples but offers a unique aesthetic appeal. It can be a great selection for projects looking to evoke a sense of mystery or elegance.
The hex color #3028A0, also known as Jackson's Purple, presents some accessibility challenges, especially when used as a background or text color. Its relatively low luminance value of approximately 13 makes it difficult to provide sufficient contrast against lighter text or interface elements. According to WCAG guidelines, sufficient contrast is crucial for users with visual impairments, including those with low vision or color deficiencies. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #3028A0, it's essential to pair it with a very light color to achieve an acceptable contrast ratio. Tools like contrast checkers can help ensure compliance with accessibility standards. Using darker shades or combinations of very close colors should be avoided to prevent problems related to readability. Always test your color combinations with accessibility in mind.
Shades
Digital Color Formats
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Applications
Web Design Accent
In web design, #3028A0 can serve as an accent color for headers, buttons, or other interactive elements. It's particularly effective when used sparingly to draw attention to specific areas of a webpage without overwhelming the user. The rich, deep tone can also be used in website branding to convey sophistication and creativity, especially when combined with contrasting colors like white or yellow. However, ensure sufficient contrast with text to maintain readability and accessibility. Always consider the user experience and the overall tone you want to set when applying this color in web design.
Fashion Accent
In fashion, #3028A0 can be used in various ways, from a bold statement piece to a subtle accent in accessories. A dress or jacket in this color can convey elegance and confidence, while smaller elements like scarves or jewelry can add a touch of sophistication to a neutral outfit. It pairs well with metallic tones like silver or gold, as well as complementary colors like yellow or green. Keep in mind the season and overall aesthetic when using #3028A0 in fashion; it can be a striking choice for both daytime and evening wear.
Branding Color
For branding, Jackson's Purple, #3028A0, communicates sophistication, luxury, and creativity. It is particularly useful for brands looking to convey innovation and elegance. Its deep tone gives the brand a sense of high-value, premium products. Consider its use for technology companies, high-end products, or artistic ventures where creativity and sophistication are paramount. This can be applied to logos, marketing materials, and visual identity elements to leave a lasting impression.