Jacarta
General Information about #302873
The hexadecimal color #302873, also known as Jacarta, is a dark shade of purple. It belongs to the blue-violet color family and possesses a certain depth and richness. In the RGB color model, it is composed of 18.82% red, 15.69% green, and 45.1% blue. Its CMYK values are 58.08% cyan, 65.1% magenta, 0% yellow, and 54.9% black. This color is often associated with creativity, royalty, and sophistication. Due to its dark nature, it is best used as an accent color or combined with lighter hues to prevent visual heaviness. The color is often used to create a contrast with bright colors. In web design it may give a very clean look.
The hex color #302873, also known as Jacarta, presents some accessibility challenges primarily due to its dark nature. When used as a background color, it requires very light text (ideally white or near-white) to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. It's crucial to verify the contrast ratio using accessibility tools to meet these standards. Avoid pairing this color with mid-tone colors, as the contrast may fall below acceptable levels, making content difficult to perceive for users with visual impairments. Consider providing alternative color schemes for users who require higher contrast or have specific visual needs.
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Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Jacarta (#302873) can be employed to create a sophisticated and calming atmosphere. It's particularly effective for backgrounds in sections intended to convey trust or expertise, such as privacy policies or team member introductions. Ensure that the text layered on top has sufficient contrast for readability, especially for those with visual impairments. Using it sparingly as an accent color can also provide a touch of elegance without overwhelming the design. It can be combined with lighter shades of purple or complementary colors like yellow to create a balanced and visually appealing interface. The color brings a very modern look to the design.
Interior Design
In interior design, Jacarta (#302873) can be used to create a cozy and intimate space. It's well-suited for bedrooms or home libraries, where a sense of relaxation and focus is desired. The color works well on accent walls or in furniture pieces like sofas or armchairs. When using it in larger areas, balance it with lighter colors to prevent the room from feeling too dark. Complementary colors such as mustard yellow or gold can add warmth and visual interest. It is very well suited to combine this color with wooden textures.
Fashion
In fashion, Jacarta (#302873) can be used to create elegant and mysterious looks. It's often used in evening wear or formal attire to convey a sense of sophistication and grace. The color pairs well with metallic accents like silver or gold, as well as with neutral colors like black or white. It can also be used in accessories such as handbags or scarves to add a touch of refinement to an outfit. The dark hue makes it a versatile choice for different seasons and occasions, especially if you want to achieve a mysterious look.