Blackcurrant
General Information about #302838
The hex color #302838, also known as Blackcurrant, is a dark shade of purple that evokes feelings of sophistication, mystery, and depth. It belongs to the family of purple hues but leans towards the darker end of the spectrum. In the RGB color model, #302838 is composed of 18.82% red, 15.69% green, and 21.96% blue. In the CMYK color model, it consists of 14% cyan, 29% magenta, 0% yellow, and 78% black. This color is often used in design to create a sense of elegance and luxury, and it can be found in a variety of applications, from web design to interior decor. The color name 'Blackcurrant' itself suggests a connection to nature, specifically the dark, rich color of blackcurrant berries. It is a color that can convey both a sense of calmness and a touch of drama, making it a versatile choice for various design projects. It sits close to black on the color wheel.
The hex color #302838, also known as Blackcurrant, presents specific accessibility challenges, particularly when used as a primary background or text color. Its low luminance can make it difficult for individuals with visual impairments or color blindness to distinguish foreground elements. To ensure optimal accessibility, it's crucial to use this color with high-contrast text or graphics. A contrast ratio of at least 4.5:1 is recommended for normal-sized text and 3:1 for large text (14pt bold or 18pt regular). Employing tools that measure contrast ratios can help verify compliance with WCAG (Web Content Accessibility Guidelines) standards. Additionally, providing alternative color schemes and allowing users to customize the display settings can greatly improve the overall user experience for individuals with diverse visual needs. Proper use of ARIA attributes and semantic HTML can further enhance accessibility by providing assistive technologies with the necessary information to interpret and present the content effectively. Remember that perceived contrast can also be affected by font weight, anti-aliasing, and other design elements, so testing with real users is always the best way to guarantee your content is accessible.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of purple that maintains the richness of blackcurrant but provides better contrast for text.
A dark grey that can serve as a neutral background, allowing other colors to stand out while still offering a sophisticated feel.
A similar dark purple with more saturation to add more vibrancy.
Applications
Elegant Web Design
In web design, Blackcurrant can be used to create a sophisticated and elegant atmosphere. It's suitable for backgrounds, headers, or accent elements, particularly in websites related to luxury goods, fashion, or creative agencies. When using this color, it's essential to consider the contrast with the text to ensure readability and accessibility. Pairing it with lighter hues like creams, golds, or light grays can create a visually appealing and user-friendly experience. The color could also be used in loading bars or progress indicators.
Luxurious Interior Design
In interior design, Blackcurrant can serve as a grounding color, providing a sense of depth and richness. It can be applied to walls, furniture, or accent pieces to create a cozy and intimate ambiance. When using this color in a room, it's important to balance it with lighter shades to prevent the space from feeling too dark or enclosed. Accenting with metallic finishes like gold or copper can further enhance the luxurious feel. This color is suitable for bedrooms, studies or living rooms.
Fashion Design
This color can be used in clothing to add a sense of mystery. It can also be paired with lighter colours like lilac or cream to add a playful touch. It's a great colour for evening wear and can be paired with other dark colours to create a gothic look.