Thunder
General Information
The hexadecimal color #302827, often referred to as "Thunder", is a dark, muted shade that falls within the brown color family. It is composed of 18.82% red, 15.69% green, and 15.29% blue. In the RGB color space, it represents a subtle blend, creating a color that is neither overly warm nor excessively cool. The color's subdued nature makes it versatile for various applications, particularly in design contexts where a sophisticated and understated aesthetic is desired. Its darkness gives it a level of neutrality which allows other colors around it to come forward, whilst its muted nature allows it to provide a calming and mature presence.
The color #302827, also known as Thunder, presents some accessibility challenges due to its low luminance. With a low contrast ratio against white, it may be difficult for users with visual impairments to discern text or elements using this color as a background. It is crucial to ensure sufficient contrast by pairing it with a very light color for text or interactive elements. According to WCAG guidelines, the contrast ratio should be at least 4.5:1 for normal text and 3:1 for large text. Using tools to check contrast ratios is highly recommended. Additionally, avoid using this color as the sole indicator of important information, such as links or error messages. Supplement color cues with text labels or icons to ensure inclusivity for all users. Thoughtful consideration of color choices ensures a more accessible and user-friendly design.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade that maintains a similar aesthetic while improving contrast against white backgrounds, enhancing readability and overall accessibility.
A neutral gray that provides better contrast and is suitable for text or interface elements on lighter backgrounds.
A deeper charcoal color that offers a sophisticated feel while ensuring sufficient contrast for accessibility purposes, especially for users with visual impairments.
Applications
Web Design Backgrounds
In web design, Thunder (#302827) can be effectively used to create a sophisticated and subdued background for sections that need to recede visually. It works exceptionally well in headers, footers, or sidebars, particularly when paired with lighter text or interactive elements. The color's muted tone allows content to take center stage while contributing a sense of depth and refinement. It's important to use contrast checking tools to ensure readability and accessibility compliance. Thunder can also be strategically employed in data visualizations to differentiate less critical data points, ensuring the primary information remains prominent.
Interior Design Accent
In interior design, Thunder (#302827) serves as an excellent choice for creating a cozy and intimate atmosphere in living rooms or bedrooms. It can be used as an accent wall color or for furniture upholstery to evoke a sense of warmth and sophistication. Paired with lighter neutrals and natural materials like wood and linen, it brings depth and balance to the space. Consider using it in home theaters for its ability to minimize light reflection and enhance the viewing experience. It also complements metallic accents, adding a touch of luxury.
Fashion Apparel and Accessories
In fashion, Thunder (#302827) can be used in a variety of ways, primarily for outerwear and accessories. A Thunder-colored coat, scarf, or handbag can add a touch of understated elegance to an outfit. The color's neutrality makes it versatile enough to pair with both vibrant and muted tones. It is also a suitable shade for footwear, adding a grounded and sophisticated feel. In menswear, Thunder can be used for suits or blazers, projecting an air of quiet confidence and refinement.