Zeus
General Information about #302718
The hex color #302718, often referred to as Zeus, is a dark, muted shade of brown. It falls within the earthy color spectrum, evoking feelings of nature, stability, and warmth. In the RGB color model, it is composed of 18.82% red, 15.29% green, and 9.41% blue. In the CMYK color model, which is used in printing, it consists of 0% cyan, 19% magenta, 50% yellow, and 81% black. This hex code is commonly used in design applications to create a sense of earthiness and sophistication. Its versatility makes it suitable for a wide range of uses, including web design, graphic design, and branding. However, its low brightness requires careful consideration of contrast and readability when used with text.
The hex color #302718, also known as Zeus, presents specific accessibility considerations for web design. Its dark nature means it requires careful pairing with lighter text and interface elements to ensure sufficient contrast for readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #302718 as a background, it's crucial to test the color contrast with the foreground elements to meet these standards. Insufficient contrast can cause visual strain and exclude users with visual impairments. Tools such as contrast checkers can aid in ensuring accessibility compliance. Therefore, thoughtful implementation is necessary to provide an inclusive and user-friendly experience.
Shades
Digital Color Formats
Alternative colors
- #403322
A slightly lighter shade that maintains a similar earthy tone while providing better contrast against light text.
- #4a342a
A warmer brown that can add a touch of richness and improved visibility compared to Zeus.
- #333333
A dark grey, with a subtle color, that provides sufficient contrast against a white or very light backgrounds.
Applications
Web Design
In web design, #302718 can be used for creating a sophisticated and grounded aesthetic. It works well for backgrounds, headers, or borders where a sense of stability and reliability is desired. For example, a financial website might use this color to convey trustworthiness. It can also be effective for highlighting elements that require user attention when coupled with an accent color that is accessible. However, it is not suitable for large bodies of text because of the contrast issue. Consider using it as a secondary color to provide more balance and readability.
Interior Design
In interior design, Zeus can be used to create a cozy and intimate atmosphere. It's well-suited for accents like cushions or decorative items, blending naturaly with wooden elements and neutral palettes. As wall color it would be best used in spaces that receive ample light, or as an accent wall to avoid overpowering the space. To enhance the earthy and warm tone, complementary materials like brushed metal, aged leather, and soft textiles such as wool or linen can be incorporated. The goal is to achieve a balanced combination of comfort and understated elegance.
Fashion
In the realm of fashion, #302718 can be applied to create sophisticated and versatile ensembles. As a base color for garments like trousers, skirts, or jackets, it can be easily paired with a variety of colors and textures. It can also be used for accessories like belts, bags, or shoes to add a touch of elegance. When designing patterns, Zeus can serve as a primary color to create a harmonious effect with other earth tones, such as beige, olive green, or rust. To enhance the depth of the color, consider using luxurious fabrics like velvet, silk, or leather.