Jacarta
General Information about Jacarta (#302670)
The color #302670, also known as Jacarta, is a dark shade of purple-blue. In the RGB color model, it is composed of 18.82% red, 15.9% green, and 43.92% blue. In the CMYK color model, it consists of 57.14% cyan, 63.86% magenta, 0% yellow, and 56.08% black. Its hexadecimal representation makes it suitable for web design and digital applications. Jacarta is often associated with sophistication, mystery, and elegance. The color is similar to shades found in amethysts and deep-sea environments. Its use can evoke feelings of calmness and introspection. In branding, it might be used to convey stability and trustworthiness, particularly in industries like finance or technology.
The hex color #302670, also known as Jacarta, presents some accessibility challenges, especially concerning color contrast. When used as a background color, it requires light text to ensure readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. Given its dark nature, #302670 may not meet these standards with darker text shades. To improve accessibility, consider using lighter text colors like white (#FFFFFF) or very light shades of yellow or green. Furthermore, avoid using this color for crucial interactive elements without proper contrast, as users with visual impairments may struggle to identify them. Providing sufficient visual cues and alternatives, such as using icons or text labels alongside color cues, can also enhance the usability of designs incorporating #302670. Always test the color combination with accessibility evaluation tools to ensure compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #302670 can be used to create a sophisticated and elegant aesthetic. It works well for headers, navigation bars, or as an accent color to draw attention to specific elements. When using it as a background, ensure sufficient contrast with text and other foreground elements for readability. Consider pairing it with lighter, complementary colors such as lavender or light gray to balance the dark hue and enhance visual appeal.
Fashion
In the fashion industry, #302670 can be used to design elegant evening wear or sophisticated business attire. It evokes a sense of mystery and sophistication and can be paired with metallic accessories to enhance its luxurious feel. Jacarta is often seen in formal dresses, suits, and statement pieces. It can also be incorporated in accessories like scarves or handbags.
Interior Design
In interior design, #302670 can be used to create a calming and sophisticated atmosphere in bedrooms or living rooms. It can be applied to walls, furniture, or accent pieces like cushions and throws. This color pairs well with neutral tones and metallic accents, such as gold or silver, to create a balanced and visually appealing space. Jacarta is ideal for creating a relaxing environment.