Cocoa Brown
General Information about #302325
The hexadecimal color code #302325 represents a dark shade of brown. It is composed of 18.82% red, 13.73% green, and 14.51% blue. In the RGB color model, this translates to 48 red, 35 green, and 37 blue. In the CMYK color model, it is composed of 0% cyan, 27.08% magenta, 22.92% yellow, and 81.18% black. This color is often referred to as Cocoa Brown, which is a term that evokes images of rich, warm chocolate. The color can be described as muted and earthy and has a visual appearance of warmth. Due to its dark nature, #302325 is generally more suitable for backgrounds or accents rather than for text on light backgrounds.
The hex color #302325, also known as Cocoa Brown, presents some accessibility challenges due to its relatively low contrast against common background colors like white. When used as text, it may be difficult for users with visual impairments to read comfortably. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text to meet WCAG AA standards. Therefore, using #302325 for text requires careful consideration of the background color. A lighter background or a darker text color might be necessary. When used for decorative purposes, such as backgrounds or borders, the contrast requirements are less stringent, but it's still important to ensure that the color doesn't negatively impact the overall user experience. Providing alternative styling options or allowing users to customize the color scheme can further enhance accessibility.
Shades
Digital Color Formats
Alternative colors
- #4e342e
A slightly lighter brown that offers better contrast against white backgrounds while maintaining a similar warm tone.
- #1b1214
A darker brown that provides improved readability when used as text on light backgrounds.
- #434142
A neutral gray-brown tone which is easier on the eyes and provides better contrast for readability.
Applications
Web Design
In web design, Cocoa Brown can be used to create a warm and inviting atmosphere, especially for websites related to food, nature, or vintage themes. It can be employed as a background color for sections, as a text color for headings, or as an accent color for buttons and other interactive elements. When using it, consider its low contrast properties for ensuring accessibility. To add sophistication, it's best combined with neutral tones or lighter complementary hues. For example, Cocoa Brown can create a sense of warmth and elegance when used in the headers and footers of a website, complemented by lighter browns or creams in the main sections.
Interior Design
Cocoa Brown evokes a sense of grounded elegance, making it an appropriate choice for interior design projects. It can serve as a base color for walls or furniture in living rooms, bedrooms, or studies. It pairs well with natural materials such as wood and leather, as well as with metallic accents like gold or bronze. When painting walls, it's important to consider the lighting of the room and the other decorative elements. To avoid a room feeling too dark or drab, it can be balanced with lighter accessories such as white or cream-colored lamps and textiles. Consider incorporating this color into a cozy reading nook with a comfortable armchair and a soft throw blanket.
Fashion
In fashion, Cocoa Brown is a versatile color that can be used in a variety of ways. It is often seen in outerwear such as coats and jackets, as well as in accessories like handbags and belts. It can be paired with a wide range of colors, from neutral tones like beige and gray to bolder shades like red and green. Cocoa Brown garments offer a sense of warmth and sophistication to an ensemble. In makeup, Cocoa Brown is a popular choice for eyeshadows and lipsticks, as it provides a natural and flattering look.