Cocoa Brown

#302324

General Information about Cocoa Brown

The hexadecimal color #302324, often referred to as Cocoa Brown, is a dark, muted shade of brown. It is composed of 18.82% red, 13.73% green, and 14.12% blue. In the RGB color space, it can be represented as rgb(48, 35, 36). This color falls within the brown color family and is often associated with feelings of warmth, earthiness, and stability. Cocoa Brown is frequently used in design to convey a sense of naturalness, sophistication, and comfort. Its subdued nature makes it a versatile choice for backgrounds, accents, and various design elements, particularly in fields like web development, interior design, and fashion. Understanding the composition and characteristics of #302324 allows designers to effectively integrate it into their projects, ensuring it aligns with the desired aesthetic and emotional impact.

The hex color #302324, also known as Cocoa Brown, presents some accessibility challenges, particularly concerning contrast. When used as a background color, careful consideration must be given to the foreground text color to ensure sufficient contrast for readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Given its relatively dark nature, #302324 requires a light foreground color, such as white or a pale yellow, to meet these standards. Insufficient contrast can make content difficult or impossible to read for users with visual impairments. Additionally, it's crucial to avoid using this color alone to convey important information, as colorblind users may not be able to distinguish it effectively. Providing alternative cues, such as text labels or icons, is essential for inclusive design.

Shades

Digital Color Formats

RGB
48 35 36
RGB48 35 36
Red
Green
Blue
HSL
355.38deg 15.66% 16.27%
355.3815.6616.27HSL
Hue
Saturation
Lightness
HWB
355.38deg 13.73% 81.18%
355.3813.7381.18HWB
Hue
Whiteness
Blackness
hex#302324
rgb48 35 36
hsl355.38deg 15.66% 16.27%
cmyk0% 27.08% 25% 81.18%
hwb355.38deg 13.73% 81.18%
xyz-d650.02 0.02 0.02
oklch0.272 0.02 13.22
oklab0.272 0.02 0
CMYK
0% 27.08% 25% 81.18%
027.082581.18CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.02 0.02 0.02
0.020.020.02XYZ
X
Y
Z
OKLCH
0.272 0.02 13.22
0.2720.0213.22LCH
Lightness
Chroma
Hue
OKLAB
0.272 0.02 0
0.2720.020LAB
Lightness
Green-Red
Blue-Yellow

Alternative colors

Applications

Complementary color

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