Cocoa Brown
General Information about Cocoa Brown
The hex color #302223, also known as Cocoa Brown, is a dark, muted shade of brown. It evokes a sense of warmth, earthiness, and sophistication. In the RGB color model, it is composed of 19.8% red, 13.33% green, and 13.73% blue. In the CMYK color model, it is composed of 0% cyan, 33.3% magenta, 30.9% yellow, and 80.2% black. This color is often associated with natural elements, such as soil, chocolate, and coffee. Cocoa Brown can be used to create a sense of stability, comfort, and elegance in various design applications. Its subtle nature makes it a versatile choice for backgrounds, accents, and text elements. Understanding the color composition and its psychological associations can help designers effectively incorporate Cocoa Brown into their projects.
The hex color #302223, also known as Cocoa Brown, presents some accessibility challenges, especially concerning color contrast. When used as a background color, it is crucial to ensure that the text or other elements placed on top of it have sufficient contrast to meet WCAG (Web Content Accessibility Guidelines) standards. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Given the darkness of Cocoa Brown, lighter colors like white, light yellow, or pale orange would be suitable choices for foreground elements. Tools such as contrast checkers can help determine if the combination meets accessibility requirements. Using Cocoa Brown for purely decorative elements is permissible, but avoid using it where color conveys important information without alternative cues.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Cocoa Brown can create a warm and inviting atmosphere, especially for websites related to food, nature, or vintage themes. It can be used for backgrounds, headers, or accent elements. However, it's crucial to use it sparingly to avoid overwhelming the user and to ensure sufficient contrast with text and other interactive elements. Combining it with neutral tones or lighter complementary colors can balance the richness of the brown.
Interior Design
In interior design, Cocoa Brown can be used to create a cozy and sophisticated space. It works well for walls, furniture, or accent pieces, providing a sense of warmth and grounding. It pairs well with natural materials like wood and leather, as well as metallic accents like gold or brass. Consider using it in living rooms, bedrooms, or studies to create a relaxing and inviting environment. Balance it with lighter colors to prevent the room from feeling too dark.
Fashion
In fashion, Cocoa Brown can be used to create elegant and versatile outfits. It works well for outerwear, such as coats and jackets, as well as for accessories like bags and shoes. It can be paired with a variety of colors, from neutrals like cream and gray to bolder shades like burgundy and olive green. Consider using it in both casual and formal ensembles to add a touch of warmth and sophistication. The hex color works well with velvet textures for a luxury touch.