Cocoa Brown

#301E28

General Information about Cocoa Brown (#301E28)

Cocoa Brown, represented by the hexadecimal color code #301E28, is a dark, muted shade of brown. It evokes feelings of warmth, comfort, and earthiness. In the RGB color model, it is composed of 18.82% red, 11.76% green, and 15.69% blue. The CMYK color model representation is 0% cyan, 37.5% magenta, 16.67% yellow, and 81.18% black. This color is often associated with natural materials like wood and chocolate, making it a popular choice for designs aiming to convey a sense of reliability, stability, and organic beauty. Its subtle richness makes it a good selection for backgrounds, text, and accent elements, particularly when aiming for a sophisticated and understated aesthetic.

The color #301E28, also known as Cocoa Brown, presents some accessibility challenges, particularly in text-based applications. Due to its relatively dark nature, it's crucial to ensure sufficient contrast between this color and the text or other elements displayed on top of it. A low contrast ratio can make it difficult for individuals with visual impairments to read or distinguish content, leading to a poor user experience. When using Cocoa Brown for text, it is highly recommended to pair it with a light-colored background to meet WCAG (Web Content Accessibility Guidelines) standards for contrast. Tools like contrast checkers can be used to verify compliance. In interface design, consider using this color sparingly for important elements, or pairing it with lighter shades from its color palette to create visual hierarchy while maintaining accessibility. Careful consideration of font size and weight can also improve readability when using this color.

Shades

Digital Color Formats

RGB
48 30 40
RGB48 30 40
Red
Green
Blue
HSL
326.67 23.08% 15.29%
326.6723.0815.29HSL
Hue
Saturation
Lightness
HWB
326.67 11.76% 81.18%
326.6711.7681.18HWB
Hue
Whiteness
Blackness
hex#301E28
rgb48 30 40
hsl326.67 23.08% 15.29%
cmyk0% 37.5% 16.67% 81.18%
hwb326.67 11.76% 81.18%
xyz-d650.02 0.02 0.02
oklch0.2618 0.0326 345.12
oklab0.2618 0.03 -0.01
CMYK
0% 37.5% 16.67% 81.18%
037.516.6781.18CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.02 0.02 0.02
0.020.020.02XYZ
X
Y
Z
OKLCH
0.2618 0.0326 345.12
0.26180.0326345.12LCH
Lightness
Chroma
Hue
OKLAB
0.2618 0.03 -0.01
0.26180.03-0.01LAB
Lightness
Green–Red
Blue–Yellow

Alternative colors

Applications

Complementary color

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