Valentino

#301B42

General Information

The hex color #301B42, often referred to as Valentino, is a deep, muted shade of purple. In the RGB color model, it is composed of 18.82% red, 10.59% green, and 25.88% blue. It falls within the purple color family, exhibiting characteristics of both violet and indigo. This color is often associated with royalty, sophistication, and creativity. The use of Valentino in design can evoke feelings of elegance and mystery, making it a popular choice for branding, web design, and interior decor. Its subtle nature allows it to be paired effectively with both neutral and vibrant colors.

The hex color #301B42, also known as Valentino, presents some accessibility challenges, particularly concerning color contrast. When used as text against a white background, the contrast ratio might not meet WCAG (Web Content Accessibility Guidelines) standards for Level AA or AAA compliance. This means that users with visual impairments may find it difficult to read. To improve accessibility, consider using a lighter background or a lighter text color. Also, avoid using this color to convey essential information without providing alternative cues, such as text labels or icons. For buttons and interactive elements, ensure sufficient contrast for focus states to be visible to keyboard users.

Shades

Digital Color Formats

RGB
48 27 66
RGB48 27 66
Red
Green
Blue
HSL
272.31deg 41.94% 18.24%
272.3141.9418.24HSL
Hue
Saturation
Lightness
HWB
272.31deg 10.59% 74.12%
272.3110.5974.12HWB
Hue
Whiteness
Blackness
hex#301B42
rgb48 27 66
hsl272.31deg 41.94% 18.24%
cmyk27.27% 59.09% 0% 74.12%
hwb272.31deg 10.59% 74.12%
xyz-d650.03 0.02 0.05
oklch0.2704 0.0733 307.03
oklab0.2704 0.04 -0.06
CMYK
27.27% 59.09% 0% 74.12%
27.2759.09074.12CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.03 0.02 0.05
0.030.020.05XYZ
X
Y
Z
OKLCH
0.2704 0.0733 307.03
0.27040.0733307.03LCH
Lightness
Chroma
Hue
OKLAB
0.2704 0.04 -0.06
0.27040.04-0.06LAB
Lightness
Green-Red
Blue-Yellow

Alternative colors

Applications

Complementary color

Buttons