Persian Indigo
General Information
Persian Indigo, with the hexadecimal code #301A80, is a deep, rich shade of indigo that evokes feelings of royalty, sophistication, and mystery. This color is located in the blue-violet range of the color spectrum, combining the stability of blue with the energy of violet. It is often associated with creativity, intuition, and spirituality. In color psychology, indigo is believed to promote deep concentration and introspection, making it a popular choice for environments where focus and creativity are valued. The color name itself suggests a connection to Persian culture, known for its rich artistic heritage and luxurious textiles.
The color #301A80, also known as Persian Indigo, presents some accessibility challenges, particularly concerning color contrast. When used as text against a white background, it may not meet the WCAG (Web Content Accessibility Guidelines) contrast ratio requirements, making it difficult for users with visual impairments to read. To enhance accessibility, consider pairing it with lighter shades of yellow, cream, or even a light blue. When using #301A80 for backgrounds, ensure that the foreground text is a very light color to provide sufficient contrast. Also, avoid using this color as the sole means of conveying important information; supplement it with text labels or icons to ensure usability for all users, including those with color blindness. Testing with accessibility tools is highly recommended to validate contrast ratios and overall usability.
Shades
Digital Color Formats
Alternative colors
- #584a99
A lighter and softer alternative, offering a similar feel but with improved readability against light backgrounds.
- #4828a0
A more vibrant and saturated option, providing a bolder visual impact while maintaining a connection to the indigo family.
- #6654a5
A brighter alternative that still provides a similar aesthetic but is more accessible for text on white backgrounds.
Applications
Web Design
Persian Indigo can be used to create a sophisticated and mysterious atmosphere in website designs. It is well-suited for backgrounds, headers, and accents in designs that need a touch of elegance and intrigue. It works great in combination with silver or gold for a luxurious feel. In user interfaces, consider using it sparingly for buttons or key interactive elements to draw attention without overwhelming the user. The deep, rich hue also lends itself well to data visualization, where it can represent important metrics or categories.
Fashion
In the realm of fashion, Persian Indigo can be incorporated into evening wear, formal dresses, or sophisticated outerwear. Its deep and luxurious tone makes it an excellent choice for creating elegant and timeless looks. It can be paired with lighter shades such as lavender or silver to create a striking contrast. Accessories like scarves, hats, or handbags in Persian Indigo can add a touch of refinement to an outfit. This color is suitable for both men's and women's fashion, bringing a sense of depth and sophistication to any ensemble.
Interior Design
In interior design, Persian Indigo adds a sense of depth and richness to any space. It is particularly effective in bedrooms, living rooms, or studies, where it creates a calming and sophisticated atmosphere. Use it on accent walls, upholstery, or decorative pieces such as cushions or throws. Pair it with lighter neutrals like cream or gray to balance the intensity of the color. Metallic accents, such as gold or brass, can enhance the luxurious feel of Persian Indigo. The color is also well-suited for creating a moody and dramatic setting in home theaters or entertainment areas.