Cocoa Brown
General Information about Cocoa Brown (#301A1F)
The hex color #301A1F, also known as Cocoa Brown, is a dark, muted shade of brown. It is composed of 18.8% red, 10.2% green, and 12.2% blue. In the RGB color model, it is represented as (48, 26, 31). This color is often associated with warmth, comfort, and earthiness. It's a versatile color that can be used in various design applications, from web design to interior decor. The color evokes a sense of stability and reliability, making it suitable for brands that want to project a trustworthy image. Its subtle nature allows it to blend well with other colors, providing a harmonious and balanced palette in different creative projects.
The hex color #301A1F, also known as Cocoa Brown, presents some accessibility challenges. Its relatively low luminance value means that text rendered in this color on a white background may not provide sufficient contrast for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #301A1F for text, it's crucial to pair it with a light background color to meet these contrast requirements. Alternatively, using it for larger graphic elements or as a background color with lighter text can also mitigate accessibility concerns. Careful consideration and testing with accessibility tools are essential to ensure readability and usability for all users.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Cocoa Brown can be used to create a warm and inviting atmosphere. It works well for backgrounds, headers, or accents, especially when paired with lighter colors like cream or beige. For instance, a website for a coffee shop or bakery could utilize this color to evoke feelings of comfort and indulgence. Additionally, it is useful for creating a natural or vintage aesthetic.
Fashion and Beauty
Cocoa Brown is a versatile color in fashion, often used for clothing items like sweaters, jackets, and trousers. It provides a sophisticated and earthy look, making it suitable for both casual and formal wear. The color pairs well with a range of other colors, including navy blue, olive green, and mustard yellow, offering numerous styling options for various occasions. It is also used in the cosmetic industry for products such as lipstick, eyeshadow, and bronzer, where a natural, warm tone is desired.
Interior Design
In interior design, Cocoa Brown is frequently employed to create a cozy and comforting environment. It can be used for wall paint, furniture upholstery, or decorative accents. This color works especially well in living rooms, bedrooms, or studies where a sense of warmth and relaxation is desired. Cocoa Brown pairs well with natural materials such as wood and stone, enhancing the organic feel of a space. Furthermore, it is a suitable colour for leather furniture, offering a touch of elegance and sophistication.