Blue Gem
General Information about #3019A3
The hex color #3019A3, also known as Blue Gem, is a deep, saturated shade of blue. It is composed of 18.82% red, 9.8% green, and 63.92% blue. In the RGB color model, it is represented as (48, 25, 163). In the CMYK color model, its values are 70.55% cyan, 84.05% magenta, 0% yellow, and 36.08% black. This color is often associated with feelings of trust, loyalty, and intelligence. In color psychology, blue is known to evoke a sense of calmness and serenity. Due to its relative darkness it is often used as a background color, or for elements such as headers. Its rich saturation, however, makes it more suitable as an accent color when used in larger quantities.
The hex color #3019A3, also known as Blue Gem, presents moderate accessibility challenges. Its contrast ratio against a white background is approximately 4.6:1, which meets the WCAG AA standard for normal text but falls short of the AAA standard. For larger text (14pt bold or 18pt regular), it generally meets the AA standard. When used with black text, the contrast ratio may be insufficient for both normal and large text, so readability can become an issue. To enhance accessibility, consider pairing it with lighter shades of blue, yellow, or white for text and interactive elements. When using this color as a background, opt for high-contrast text colors to ensure users with visual impairments can easily read and interact with the content. Adding visual cues and cues can also help, such as borders and icons.
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Applications
Web Design
In web design, #3019A3 can be used to create a sophisticated and modern aesthetic, for example for headers and footers, or as button backgrounds. Its deep blue tone conveys trust and reliability, making it suitable for corporate websites, financial services platforms, and educational portals. It can also be used for interactive elements such as buttons and links, where its prominence ensures clear visibility. However, it's essential to balance its use with appropriate contrast ratios to maintain accessibility standards. Consider using it as a background color with light-colored text or as an accent color to highlight important information.
Fashion
In fashion, Blue Gem (#3019A3) can be incorporated into evening wear, formal attire, and accessories. Its rich hue adds a touch of elegance and sophistication to any outfit. It works well as a statement color for dresses, suits, and jackets, or as an accent color for scarves, handbags, and shoes. Because of its saturation, it needs careful balancing with complementary colours.
Interior Design
For interior design, Blue Gem can be used to create a serene and calming atmosphere in living spaces and bedrooms. Its deep blue tone evokes feelings of peace and tranquility. It can be used as an accent wall color, furniture upholstery, or decorative accessories such as pillows and curtains. Pair it with neutral tones like white, gray, or beige to create a balanced and harmonious interior. Consider incorporating natural elements like wood and plants to complement the blue hue and create a welcoming environment.