Valentino
General Information about #30183F
The hex color #30183F, often referred to as Valentino, is a dark shade of purple with a rich, sophisticated tone. It is composed of 18.8% red, 9.4% green, and 24.7% blue. In the RGB color space, it represents a blend of these primary colors, resulting in a deep, muted purple hue. This color evokes feelings of luxury, mystery, and elegance. It's frequently used in designs where a sense of depth and sophistication is desired. In terms of color theory, #30183F can be categorized as a tertiary color, sitting between violet and a darker shade of blue-purple. Its unique combination of RGB values makes it a distinctive choice for designers and artists.
The hex color #30183F, also known as Valentino, presents some accessibility challenges, especially concerning color contrast. When used as a background color, it requires very light text to ensure readability. A contrast ratio of at least 4.5:1 is recommended for small text and 3:1 for large text to meet WCAG AA standards. Using a color contrast checker is essential to verify compliance. When used for text, consider pairing it with a very dark background to achieve sufficient contrast. Avoid using this color for interactive elements unless the contrast is carefully managed. Users with visual impairments may struggle to distinguish elements if the color contrast is insufficient. Careful consideration of luminance and color pairings is crucial for inclusive design.
Shades
Digital Color Formats
Alternative colors
- #482677
A slightly lighter shade of purple that offers better contrast with white text.
- #1e0f28
A darker shade of purple that provides a more dramatic and accessible contrast when used as a background.
- #735c70
A muted mauve can serve as a neutral alternative, working well with a wide variety of accent colors.
Applications
Web Design
In web design, Valentino (#30183F) can be used to create a sense of luxury and sophistication. It's suitable for backgrounds of hero sections or call-to-action buttons where a bold, yet refined, statement is desired. This color can be used in fashion websites to showcase rich and dark clothing collections. Ensure adequate contrast with text and other elements to maintain usability. When used sparingly and deliberately, it can add a touch of elegance to the overall design.
Interior Design
In interior design, #30183F (Valentino) can serve as an accent color in rooms designed for relaxation, such as bedrooms or lounges. Consider using it in decorative pillows, artwork, or a feature wall to add depth and richness to the space. It pairs well with neutral colors like gray, beige, or white to create a balanced and harmonious environment. When used in moderation, it can evoke feelings of tranquility and sophistication.
Beauty and Cosmetics
Valentino is a striking choice for beauty and cosmetic packaging, lending an air of elegance and exclusivity. This deep purple works well on product labels, boxes, and promotional materials to highlight premium skincare or makeup products. Its rich tone conveys sophistication, making it ideal for brands aiming to project a luxurious image. This color would make eyeshadow or lipstick really pop, showcasing a bold statement.