Valhalla
General Information about #301647
The hexadecimal color code #301647 represents a dark, muted shade of purple. It is composed of 18.82% red, 8.63% green, and 27.84% blue. In the RGB color model, this corresponds to the values R:48, G:22, B:71. In the CMYK color model, it is composed of 32.39% cyan, 69.01% magenta, 0% yellow, and 72.16% black. The color is often associated with sophistication, mystery, and creativity. It evokes feelings of royalty and power, and can be used to create a sense of depth and intrigue in designs. Due to its darker nature, it is best used in combination with lighter colors to provide contrast and ensure readability. Its hex triplet is 301647 and in the HSL representation it is 265 degrees of hue, 54% saturation and 18% lightness.
The hex color #301647, also known as Valhalla, presents some accessibility challenges, especially when used as a background or text color. With a relatively low luminance, pairing it with white text offers the best contrast ratio, but even then, careful consideration is needed. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text to meet AA compliance. Testing the color combination with accessibility tools is crucial to ensure readability for users with visual impairments. Using lighter shades of purple or pairing it with complementary colors can improve accessibility. When using it for interactive elements, providing clear visual cues beyond color is essential for users with color vision deficiencies.
Shades
Digital Color Formats
Alternative colors
- #5e35b1
A lighter shade of purple that offers better contrast and visibility, making it more accessible for users with visual impairments.
- #7e57c2
A softer, more muted purple that can be used as a background color without overwhelming the design, while still maintaining a visually appealing aesthetic.
- #9575cd
For designs that need better contrast, consider this brighter purple hue
Applications
Web Design
In web design, Valhalla (#301647) can be utilized to create a sophisticated and mysterious atmosphere. It's particularly effective for websites related to luxury brands, cosmetics, or artistic portfolios. When combined with gold or silver accents, it can evoke a sense of elegance and exclusivity. Using it sparingly as a background or accent color can add depth and intrigue to the overall design. Ensure sufficient contrast with text and other elements to maintain readability and accessibility. Consider using it for headers, call-to-action buttons, or graphic overlays to create visual interest.
Beauty and Cosmetics
In the beauty industry, Valhalla (#301647) can be seen in eyeshadow palettes, nail polishes, and lipstick collections to create a daring and alluring look. It's often associated with evening glamour and can be used to create smoky eye effects or bold lip statements. When incorporating this color into makeup, it's important to consider the skin tone and undertones of the individual. It can be paired with complementary colors like gold or bronze to enhance its richness and vibrancy. This color is especially popular for those who want to exude confidence and sophistication.
Fashion Design
In fashion, #301647 evokes sophistication and mystery, making it suitable for evening wear or statement pieces. The color suggests opulence and exclusivity, perfect for creating a bold, elegant look. It pairs well with neutral tones like gray, black, or cream, or can be complemented by metallic accents such as gold or silver for added glamour. Designers might use this hue in velvet dresses, silk blouses, or even as a strong accent color in accessories to create a powerful visual impact.