Cocoa Brown

#301323

General Information about #301323

#301323, also known as Cocoa Brown, is a dark and muted shade of brown. It is created by combining red, green, and blue light in specific proportions, with its RGB values being R: 48, G: 19, B: 35. In the CMYK color model, commonly used for printing, it consists of approximately 0% cyan, 60% magenta, 27% yellow, and 81% black. This color is often associated with feelings of warmth, comfort, and stability, making it a popular choice in various design applications. Its hexadecimal code, #301323, provides a standardized way to represent this color across different platforms and applications. The hue angle of #301323 is 335 degrees, its saturation is 44.7%, and its lightness is 13.1%.

The hex color #301323, a dark shade of cocoa brown, presents some accessibility challenges, particularly when used as text against a white or light background. Its low luminance contrast ratio may make it difficult for users with visual impairments to read the text. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Therefore, it is essential to use this color judiciously. To improve accessibility, consider pairing it with significantly lighter colors, aiming for a contrast ratio that meets accessibility standards. Alternatively, you can use #301323 for graphical elements or as a background color for lighter text to maintain readability. Tools like contrast checkers can help evaluate and ensure compliance with accessibility standards, making the design more inclusive and user-friendly for everyone.

Shades

Digital Color Formats

RGB
48 19 35
RGB48 19 35
Red
Green
Blue
HSL
326.9deg 43.28% 13.14%
326.943.2813.14HSL
Hue
Saturation
Lightness
HWB
326.9deg 7.45% 81.18%
326.97.4581.18HWB
Hue
Whiteness
Blackness
hex#301323
rgb48 19 35
hsl326.9deg 43.28% 13.14%
cmyk0% 60.42% 27.08% 81.18%
hwb326.9deg 7.45% 81.18%
xyz-d650.02 0.01 0.02
oklch0.2368 0.0528 347.59
oklab0.2368 0.05 -0.01
CMYK
0% 60.42% 27.08% 81.18%
060.4227.0881.18CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.02 0.01 0.02
0.020.010.02XYZ
X
Y
Z
OKLCH
0.2368 0.0528 347.59
0.23680.0528347.59LCH
Lightness
Chroma
Hue
OKLAB
0.2368 0.05 -0.01
0.23680.05-0.01LAB
Lightness
Green-Red
Blue-Yellow

Alternative colors

Applications

Complementary color

Buttons