Valentino

#301040

General Information about #301040 (Valentino)

#301040, commonly referred to as Valentino, is a deep and rich shade of purple within the magenta color family. It exhibits a balanced mix of red and blue undertones, giving it a mysterious and sophisticated character. In the RGB color model, its values are R: 48, G: 16, B: 64. When represented in the CMYK color model, its approximate values are C: 25, M: 75, Y: 0, K: 75. This hex color is frequently employed in contexts that seek to convey elegance, creativity, or luxury. Throughout history, purple has been associated with royalty, nobility, and spirituality. In modern usage, #301040 retains this association, often being selected for branding and design purposes by companies aiming to project a high-end or artistic image. Its depth and complexity make it a versatile choice for a variety of applications.

The color #301040, also known as Valentino, presents some accessibility challenges, especially when used as a foreground color on a white background or vice versa. Its low contrast ratio of approximately 2.3:1 fails to meet WCAG (Web Content Accessibility Guidelines) AA standards for normal text (4.5:1) and large text (3:1). This means that users with visual impairments may struggle to read text or distinguish elements using this color against lighter backgrounds. To improve accessibility, consider using #301040 with a much lighter foreground color, like a pale yellow (#FFFFE0) or a very light gray (#D3D3D3), or using it as a background color paired with white text. Alternatively, you could darken the color further to achieve sufficient contrast with white text. Tools like contrast checkers can help evaluate and adjust color combinations to meet accessibility standards, ensuring a more inclusive user experience. Ensuring adequate contrast is crucial for readability and overall usability for all users.

Shades

Digital Color Formats

RGB
48 16 64
RGB48 16 64
Red
Green
Blue
HSL
280deg 60% 15.69%
2806015.69HSL
Hue
Saturation
Lightness
HWB
280deg 6.27% 74.9%
2806.2774.9HWB
Hue
Whiteness
Blackness
hex#301040
rgb48 16 64
hsl280deg 60% 15.69%
cmyk25% 75% 0% 74.9%
hwb280deg 6.27% 74.9%
xyz-d650.02 0.01 0.05
oklch0.2504 0.0905 312.33
oklab0.2504 0.06 -0.07
CMYK
25% 75% 0% 74.9%
2575074.9CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.02 0.01 0.05
0.020.010.05XYZ
X
Y
Z
OKLCH
0.2504 0.0905 312.33
0.25040.0905312.33LCH
Lightness
Chroma
Hue
OKLAB
0.2504 0.06 -0.07
0.25040.06-0.07LAB
Lightness
Green-Red
Blue-Yellow

Alternative colors

Applications

Complementary color

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