Revolver
General Information about #301030
The hexadecimal color code #301030 represents a dark shade of purple, often described as a deep plum or eggplant color. It's composed of 18.8% red, 6.3% green, and 18.8% blue. In the RGB color model, it's closer to red and blue, with a significantly lower green component. This composition gives it its characteristic muted, dark appearance. This hex code is commonly used in digital design, including web design and graphic design, for its sophisticated and somewhat mysterious aesthetic. It can evoke feelings of luxury, elegance, and depth. When used effectively, it can add a touch of refinement to various visual projects. However, due to its darkness, it's important to consider contrast ratios when using it with text or other visual elements to ensure readability and accessibility.
The color #301030, a deep, muted purple, presents significant accessibility challenges. Its low luminance value of approximately 3% means that it offers very little contrast against both white and black backgrounds. According to WCAG guidelines, sufficient contrast is crucial for users with visual impairments to perceive content effectively. Text or interactive elements using #301030 on a white background would likely fail accessibility standards, particularly WCAG AA and AAA levels. Similarly, using white text on a #301030 background would pose readability issues. Designers should avoid using this color for crucial textual or interactive elements unless paired with extremely light or vibrant colors to ensure a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Implementing text shadows or outlines can also help improve legibility, but careful testing with accessibility evaluation tools is paramount.
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Applications
Web Design Accent
In web design, #301030 can serve as a sophisticated accent color for headers or decorative elements. It evokes a sense of luxury and mystery, making it suitable for websites related to beauty, fashion, or high-end products. However, it is crucial to use it sparingly and pair it with lighter colors to ensure readability and accessibility. Consider using it for subtle background gradients or as a highlight color for interactive elements.
Interior Design Accent
In interior design, #301030 can be utilized to create a moody and intimate atmosphere. It works well in bedrooms, studies, or home theaters where a sense of enclosure is desired. Pair it with metallics like gold or silver for a touch of glamour, or with natural materials like wood and leather for a more grounded feel. Avoid using it in small, poorly lit spaces, as it can make the room feel even smaller and darker. Introduce lighter accents to balance the darkness.
Fashion Applications
In fashion, #301030 can be used as a base color for dramatic or elegant outfits. It pairs well with black leather for a dark mysterious aesthetic, or is accented with bright colors for a pop. This shade creates a sophisticated style, suitable for evening wear or formal occasions. Use this shade sparingly in day to day wear.