Tamarind

General Information about #301018

The hex color code #301018 represents a dark, muted shade of reddish-brown. It is often referred to as "Tamarind" due to its resemblance to the color of tamarind paste. In the RGB color model, #301018 is composed of 18.82% red, 6.27% green, and 9.41% blue. In the CMYK color model, which is commonly used for printing, it is made up of 0% cyan, 67% magenta, 50% yellow, and 81% black. This color is relatively low in saturation and brightness, giving it a subdued and earthy feel. It is often associated with warmth, comfort, and a sense of understated elegance. The hexadecimal system provides a concise way to represent colors in web design and other digital applications, allowing for precise color reproduction across various platforms and devices.

The hex color #301018, a deep, muted reddish-brown, presents accessibility challenges. Its low luminance of 3% means it lacks sufficient contrast against both white and black text. According to WCAG guidelines, for normal text (14 points or 18.666px and larger bold text, or 18 points or 24px or larger), a contrast ratio of 4.5:1 is required for Level AA compliance. For large text, the contrast ratio needs to be at least 3:1. Against a white background (#FFFFFF), #301018 yields a contrast ratio of approximately 4.69:1, which is borderline adequate for large text but insufficient for normal text. Against black (#000000), the contrast ratio is only 1.07:1, falling far short of accessibility standards. To improve accessibility, consider using lighter shades of brown or pairing #301018 with lighter text colors like a light beige or off-white to achieve the necessary contrast ratios. Tools like contrast checkers can help verify compliance.

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Alternative colors

Applications

• Web Design Accent

  In web design, #301018 can be used sparingly as an accent color to add depth and warmth to a website's palette, particularly for themes related to nature, autumn, or rustic aesthetics. It's suitable for borders, subtle backgrounds, or as a highlight color for interactive elements. However, due to its low luminance, it's important to use it judiciously and ensure sufficient contrast with text and other elements to meet accessibility standards. Consider pairing it with lighter, contrasting colors to ensure readability and user-friendliness. This color can evoke feelings of earthiness and understated elegance, making it a versatile choice for certain design applications.

• Interior Design Accent

  In interior design, #301018 can be employed to create a cozy and inviting atmosphere in spaces such as living rooms or studies. It can be used as a wall color in smaller rooms or as an accent color in larger spaces through furniture, rugs, or decorative items. The color evokes a sense of warmth and sophistication, making it suitable for creating a rustic or vintage-inspired aesthetic. When using #301018 in interior design, it's important to balance it with lighter colors and textures to prevent the space from feeling too dark or heavy. Natural materials such as wood and leather complement this color well.

• Fashion applications

  In fashion, #301018 can be a sophisticated choice for garments and accessories, especially for autumn and winter wardrobes. It can be used for items such as coats, sweaters, and skirts, evoking a sense of warmth and earthiness. As an accessory color, it works well for shoes, bags, and belts. This color is excellent for creating a subtle and understated style, blending well with neutral tones like beige, gray, and white. To add contrast, consider pairing it with brighter colors such as teal or mustard.

Complementary color

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