Blue Gem
General Information
The hex color #300EA6, also recognized as Blue Gem, is a captivating shade of dark violet-blue. It belongs to the broader family of blue colors but possesses a unique depth and richness that sets it apart. In the RGB color model, it is composed of 19.8% red, 5.5% green, and 65.1% blue. This uneven distribution of primary colors contributes to its distinctive violet undertone. Blue Gem is often associated with luxury, sophistication, and mystery, making it a popular choice in various design applications. Its hexadecimal value allows for precise representation and consistent rendering across different platforms and devices, making it valuable for web design and graphic arts.
The hex color #300EA6, also known as Blue Gem, presents some accessibility challenges, especially in text applications. Its dark hue means it requires very light text (white or near-white) to achieve sufficient contrast for readability. Using it as a background for dark text would make the content virtually unreadable. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. Before employing this color for user interface elements or text, it is critical to test the contrast ratio rigorously using online tools to ensure it meets accessibility standards. Consider providing alternative color schemes that offer better contrast for users with visual impairments. Furthermore, avoid using this color as the sole indicator for interactive elements; always provide additional cues like underlines or icons to ensure usability for all users.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of blue that maintains a similar aesthetic while improving contrast against both light and dark backgrounds.
A more vibrant blue that enhances visibility and works well in digital interfaces.
A dark shade that can be used as a primary color, provides a softer contrast against white text and improves readability.
Applications
Web Design Accent
In web design, Blue Gem can be used as a striking accent color for headers or call-to-action buttons to draw the user's attention. However, due to its deep saturation, it should be used sparingly to avoid overwhelming the user interface. It can be combined with lighter, complementary colors like light greys or yellows to create a balanced and visually appealing design. Moreover, it can be applied in website wireframes and prototypes to highlight interactive elements for a user testing.
Beauty and Cosmetics
In the beauty industry, Blue Gem can inspire eyeshadow palettes or nail polish collections, offering a luxurious and sophisticated look. When used in makeup, it pairs well with neutral or metallic shades, creating depth and dimension. This color conveys a sense of mystery and elegance, making it suitable for evening wear or special occasions. When combined with light and dark shades, Blue Gem can serve as the primary theme color for beauty campaigns.
Fashion Design
Blue Gem can serve as a foundation in fashion designs, providing a solid background for lighter-colored elements. As it creates depth and mystery, it is perfectly suitable for evening dresses. Also, it can serve as a color for men's suite jackets. When combined with jewelry, Blue Gem creates a classic and elegant look.