Blue Gem
About Blue Gem (#300497)
The hexadecimal color #300497, also known as Blue Gem, is a deep, saturated shade of blue-purple. It belongs to the blue color family, exhibiting a strong presence of blue with subtle undertones of purple. In the RGB color model, #300497 is composed of 18.82% red, 1.57% green, and 59.22% blue. This combination results in a color that evokes feelings of sophistication, mystery, and depth. It is often associated with creativity, intuition, and the subconscious mind. Due to its high saturation and low brightness, #300497 can be visually striking but requires careful consideration when used in design to ensure readability and accessibility.
The color #300497, a deep, saturated blue-purple, presents several accessibility considerations for web design. Its low luminance value (relative darkness) means it requires careful pairing with contrasting colors to ensure sufficient readability. As a background color, it should ideally be paired with white or very light yellow text. Using it for text directly should be avoided unless on a very light background, as the low contrast could be difficult for users with visual impairments. Following WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Tools are available to check the contrast ratio between #300497 and other colors to ensure compliance. The color might not be ideal for conveying crucial information, as it requires careful consideration to ensure it meets accessibility standards.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of blue, offering better readability while maintaining a similar aesthetic.
A more vibrant purple, suitable for designs where greater visual impact is desired and when paired with light contrasting colors.
A softer, muted blue-purple tone, providing a more subtle and accessible option for backgrounds or accents.
Applications
Luxury Web Design
In web design, #300497 can be used for creating a sense of luxury and sophistication. It's particularly suitable for websites related to high-end products, such as jewelry, cosmetics, or exclusive services. When used as a background for a call-to-action button with white text, it attracts attention while maintaining an elegant look. In infographics, it can represent data related to technology or innovation, adding a touch of modernity and professionalism. The color also works well in website footers or headers, providing a visual anchor and complementing lighter content areas.
Fashion and Beauty
In fashion, #300497 can be used in evening wear or formal attire to evoke a sense of mystery and allure. It can also be incorporated into accessories like scarves or handbags to add a pop of color to a neutral outfit. In beauty, this color works very well for eyeshadows, eyeliners, or nail polishes for creating a bold and sophisticated look. When used in clothing or accessories, this color conveys elegance, sophistication, and mystery, making it suitable for various formal and fashionable contexts.
Interior Design
In interior design, #300497 can be applied as an accent wall color in a bedroom or study to create a calming yet sophisticated atmosphere. When paired with gold or silver accents, it creates a luxurious and elegant feel. For smaller decorative elements, it can be used for throw pillows, vases, or artwork, adding a touch of richness and depth to the space. The color also complements natural materials like wood or stone, enhancing the overall aesthetic of the room. It is particularly effective in creating a serene and stylish environment.