Jacaranda
General Information about #300020
The hexadecimal color code #300020 represents a dark, muted shade of purple, often referred to as Jacaranda. It is composed of 18.82% red, 0% green, and 12.55% blue. In the RGB color space, it translates to (48, 0, 32), indicating a significant dominance of red over green and blue, resulting in its characteristic purplish hue. The color is relatively unsaturated, giving it a somewhat desaturated or dusty appearance. In the HSL color space, #300020 has a hue angle of 320 degrees, a saturation of 100%, and a lightness of 9.4%. This implies that it is a very dark color with a strong purple tone. Jacaranda, often associated with elegance and sophistication, can be incorporated into various designs, but careful consideration is needed due to its darkness and potential impact on readability and accessibility. The color name is taken from the Jacaranda tree, known for its violet flowers.
The color #300020, a deep shade of purple often referred to as Jacaranda, presents significant accessibility challenges, particularly in text-based contexts. Its low lightness value (relatively dark) results in poor contrast against many background colors, including both white and lighter shades of gray. According to WCAG guidelines, sufficient contrast is essential for readability and usability, especially for users with visual impairments. A contrast ratio of at least 4.5:1 is recommended for normal-sized text and 3:1 for large text. #300020 likely fails to meet these requirements against common background colors, necessitating careful consideration and testing. When using this color for text, it's crucial to pair it with a very light background color to ensure adequate contrast. Alternatively, consider using this color sparingly for decorative elements or backgrounds, where the contrast requirements are less stringent. Tools for checking color contrast ratios should be employed to validate the accessibility of any color combinations involving #300020.
Shades
Digital Color Formats
Alternative colors
Applications
Luxury Web Design
In web design, Jacaranda (#300020) can be utilized to create a sense of luxury and sophistication, particularly in industries such as beauty, fashion, and high-end services. It can serve as an accent color to draw attention to key elements or as a background for sections intended to convey exclusivity. However, due to its darkness, it's crucial to balance it with lighter hues to maintain readability and visual appeal. Using it for large blocks of text is discouraged; instead, consider using it for headers, buttons, or subtle design elements. When used thoughtfully, #300020 can elevate the aesthetic of a website, adding depth and personality.
Moody Interiors
In interior design, Jacaranda (#300020) lends itself well to creating a moody and intimate atmosphere. It can be used on accent walls in bedrooms or living rooms to add depth and richness to the space. The color pairs well with metallic accents like gold or brass, as well as with natural materials such as wood and leather. When using Jacaranda in interior design, it's important to consider the lighting of the room, as the color can appear even darker in poorly lit spaces. To prevent the space from feeling too somber, incorporate lighter colors and textures to create a balanced and inviting environment. The color is very suited for creating a boudoir.
Evening Wear
In the fashion industry, Jacaranda (#300020) can evoke a sense of mystery and elegance. It works well for evening wear, particularly dresses and accessories made from luxurious fabrics like velvet or silk. As an accent color, it can enhance the appeal of jewelry or shoes. When using #300020 in fashion, it's important to consider the overall color palette and skin tone of the wearer. It pairs well with neutral colors like black, white, and gray, as well as with jewel tones like emerald green or sapphire blue. To maintain a balanced look, consider using lighter shades of purple or other complementary colors to soften the overall effect.