Azure

General Information about Azure (#2F55A7)

The hexadecimal color code #2F55A7, commonly referred to as Azure, represents a shade of blue in the RGB color model. It is composed of 18.4% red, 33.3% green, and 65.5% blue. Azure is often associated with feelings of trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven. In color psychology, blues are known for their calming effects, and can promote relaxation. This makes Azure a popular choice for corporate branding, as it conveys professionalism and stability. The color is frequently used in various designs, from website interfaces to marketing materials, leveraging its ability to evoke a sense of reliability and security.

The color #2F55A7, also known as Azure, presents moderate accessibility challenges. With a contrast ratio of approximately 3.8:1 against a white background, it meets the WCAG AA standard for normal text but falls short for larger text and user interface components. To enhance accessibility, consider using a lighter shade of text on the Azure background or employing a darker color for the text. This adjustment will improve readability and ensure that users with visual impairments can easily perceive the content. Additionally, providing alternative visual cues, such as icons or labels, can further enhance the user experience for individuals with color blindness or low vision. Remember to test your color combinations with accessibility tools to ensure compliance with WCAG guidelines.

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Alternative colors

Applications

• Web Design

  Azure (#2F55A7) can be utilized in website design to create a sense of trust and stability, commonly seen in corporate websites. This color is suited for backgrounds, navigation bars, and call-to-action buttons. Its professional and reliable aura also fits financial websites, institutions, and services. Using Azure as the primary color for a website can evoke a sense of competence and dependability, which is crucial for establishing credibility with the audience. By incorporating gradients of this blue, designers can add depth and visual appeal to the site.

• Fashion

  In fashion, Azure (#2F55A7) can be used as a sophisticated and versatile color for clothing and accessories. A dress in this hue evokes a sense of calm and confidence, while incorporating it as an accent color in scarves or bags adds a touch of elegance to an outfit. This color also complements neutral tones such as gray and beige, creating a balanced and stylish look. The color can be used both in formal and casual wear to give a professional and stylish impression.

• Interior Design

  In interior design, Azure (#2F55A7) can bring a touch of elegance and serenity to a room. It's suitable for accent walls, furniture upholstery, or decorative items. In bedrooms, it can promote relaxation and tranquility, while in living rooms, it adds a sense of sophistication. Combining Azure with lighter colors such as white or cream creates a bright and airy atmosphere, perfect for modern spaces. Using the color in home decor creates a peaceful atmosphere.

Complementary color

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