San Juan
General Information about #2F5470
The hexadecimal color code #2F5470 represents a dark shade of blue-gray, often referred to as "San Juan". It is composed of 18.43% red, 32.94% green, and 43.92% blue. In the RGB color model, this translates to (47, 84, 112). The color is frequently associated with qualities such as trustworthiness, stability, and sophistication. It evokes a sense of calmness and reliability, making it a popular choice for professional settings and branding. San Juan belongs to the family of cool colors and is often used to create a sense of depth and serenity. In color psychology, it can also represent intelligence and efficiency.
The color #2F5470, also known as San Juan, presents moderate accessibility challenges. Its relatively low luminance necessitates careful consideration of contrast ratios, especially when used for text or interactive elements. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text against its background. When using #2F5470, ensure sufficient contrast with the foreground or background color to meet these standards. White (#FFFFFF) or very light shades of gray are generally suitable foreground colors to ensure readability. Tools like contrast checkers can assist in verifying compliance. Avoid pairing #2F5470 with similarly dark colors, as this will reduce legibility. In graphical elements, consider using thicker lines or larger shapes to improve visibility for users with visual impairments.
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Applications
Corporate Branding
San Juan (#2F5470) can serve as a primary brand color for companies aiming to convey trustworthiness and stability. Its subdued nature is well-suited for financial institutions, insurance providers, or consulting firms. It works well in website headers, footers, and call-to-action buttons. Additionally, it pairs nicely with lighter accent colors like beige or light gray to create a professional and inviting aesthetic in marketing collateral and presentations. The color's understated elegance is perfect for companies looking to project a serious and reliable image.
Interior Design
In interior design, San Juan (#2F5470) can be used as an accent wall color or for furniture upholstery. It creates a calming and sophisticated atmosphere in living rooms or bedrooms. The color pairs well with natural wood tones, metallic accents, and soft textures such as velvet or linen. It can also be incorporated into office spaces to promote focus and productivity. Consider using it in combination with lighter colors to prevent the space from feeling too dark or enclosed. Accessorize with plants or artwork to add warmth and personality to the room.
Data Visualization
San Juan (#2F5470) is an excellent choice for data visualizations, particularly in dashboards and reports. It can effectively represent data points without being overly distracting. Its neutral tone allows the underlying data to stand out, and it can be paired with brighter accent colors to highlight key information. Consider using it for charts, graphs, and maps, as well as for interactive elements in dashboards. Its professional and understated appearance makes it suitable for use in business intelligence tools and scientific publications.