Clover
General Information about #2F4518
The hexadecimal color code #2F4518 represents a dark shade of green, often referred to as 'Clover' or a similar descriptive name evoking nature. It is composed of 18.43% red, 27.06% green, and 9.41% blue. In the RGB color model, these values translate to 47 red, 69 green, and 24 blue. The corresponding CMYK values are 0.32, 0, 0.65, 0.73, indicating that the color is created with a significant amount of cyan and yellow ink, with a lesser amount of magenta. This color is commonly associated with earthiness, tranquility, and growth, making it suitable for designs that aim to convey a sense of stability, nature, and calm. It can be used to evoke the lushness of forests or the richness of fertile soil.
The color #2F4518, a dark shade of green, presents some accessibility challenges. Its low luminance makes it difficult to read when used as text on a white background. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. #2F4518 falls short of these recommendations when paired with white. To improve accessibility, consider using #2F4518 for larger text elements or graphics, or pairing it with a lighter background color. Lighter shades of green or even neutral colors like light gray can provide sufficient contrast. Also avoid using this color for critical information or interactive elements without careful consideration of contrast. Providing alternative text descriptions for images using this color is also beneficial for users with visual impairments.
Shades
Digital Color Formats
Alternative colors
- #556B2F
A lighter green that offers better contrast against white backgrounds, improving readability.
- #808080
A neutral gray that complements the dark green and provides a softer, more accessible background option.
- #3CB371
A brighter, more vibrant green that can be used as an accent color while maintaining sufficient contrast when paired with darker text.
Applications
Eco-Friendly Web Design
In web design, #2F4518 can be used to create a natural and earthy feel. It's suitable for websites related to environmental conservation, organic products, or outdoor activities. For example, a website promoting sustainable farming could use this color for its headers, footers, and accent elements. However, due to its accessibility limitations, it should be used judiciously, especially for text. Pairing it with a lighter background or using it for graphical elements like icons or illustrations can be effective. Consider using it to highlight calls to action (CTA) on a light green or beige background.
Fashion and Interior Design
In fashion, #2F4518 evokes a sense of sophistication and understated elegance. It can be used in clothing designs, particularly for autumn or winter collections, to create a calming and grounding effect. Imagine a wool coat in this shade paired with beige or brown accessories. It also works well as an accent color in patterns or prints. In interior design, #2F4518 can be incorporated into wall paint, furniture upholstery, or decorative accents. It creates a serene and calming atmosphere, making it suitable for bedrooms or living rooms. It pairs well with natural materials like wood and stone.
Branding for Eco-Conscious Businesses
In branding, the color #2F4518 can effectively convey feelings of nature, stability, and growth. Therefore it can be beneficial for businesses in the environmental sector. As an example, a logo of a tree nursery can be designed with this shade of green. This creates a natural connection and creates trust with the customer.