Rhino
General Information about #2F3368
The hexadecimal color #2F3368, often referred to as "Rhino," is a dark shade of blue-purple. It is composed of 18.4% red, 20% green, and 40.8% blue. In the RGB color space, it is represented as rgb(47, 51, 104). In the CMYK color space, it is composed of 54.8% cyan, 50% magenta, 0% yellow, and 59.2% black. This color tends to evoke feelings of calmness, sophistication, and stability. Due to its depth and richness, Rhino is often used in designs aiming for a serious or trustworthy feel. Its versatility allows it to be combined with both warm and cool colors to create a diverse range of visual effects. It's a color often used in branding to give an impression of trust.
The hex color #2F3368, also known as Rhino, presents some accessibility considerations for web developers. Its relatively dark hue means careful attention must be paid to the contrast ratio when paired with text or other UI elements. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is required for normal text and 3:1 for large text against a background. Using #2F3368 as a background color necessitates light-colored text to ensure readability for users, especially those with visual impairments. Tools are available to check contrast ratios and determine whether a color combination meets accessibility standards. Also keep in mind that pure white might be too bright, and slightly toned-down colors could provide an even better experience for users. Testing with real users can give more insights.
Shades
Digital Color Formats
Alternative colors
Applications
Website Design
Rhino (#2F3368) can be effectively used as a primary color in website designs aiming for a sophisticated and professional aesthetic. Its deep, muted tone provides a sense of stability and trustworthiness, making it suitable for corporate websites, financial institutions, or educational platforms. It can also be used for header backgrounds, navigation bars, or as a subtle overlay on images to create depth and visual interest. Paired with complementary colors like light yellows or oranges can create a balanced and engaging user experience.
Interior Design
In interior design, Rhino (#2F3368) can serve as a grounding color in a room, creating a sense of calm and serenity. It works well in bedrooms, studies, or libraries. It can be used as an accent wall color, paired with lighter neutrals for balance, or as the primary color for upholstered furniture. Accenting with metallic finishes like gold or brass can elevate the overall look and add a touch of luxury. Furthermore, incorporating natural textures like wood or stone can complement the color's depth and create a harmonious living space.
Fashion
In fashion, #2F3368 can be used to create elegant and refined outfits. It works well as a base color for dresses, suits, or outerwear. It can be paired with other dark hues for a monochromatic look or with brighter colors for a bolder statement. This color evokes a sense of confidence and professionalism, making it appropriate for a wide range of events from business meetings to formal occasions. When choosing accessories, consider metallic tones or jewel-toned accents to enhance the richness of the color.