Blackcurrant
General Information about #2F2940
The hexadecimal color code #2F2940 represents a dark, muted shade of purple, often described as Blackcurrant. It is composed of 18.43% red, 16.08% green, and 25.1% blue. In the RGB color space, this equates to R:47, G:41, B:64. The color is commonly associated with sophistication, mystery, and elegance. Colors similar to Blackcurrant can be found in various natural elements, such as dark berries and deep twilight skies. The hex code provides a precise way to define and reproduce this color across digital platforms, ensuring consistency in design and branding. Its CMYK values are C:0.27, M:0.36, Y:0.00, K:0.75.
The hex color #2F2940, also known as Blackcurrant, presents some accessibility challenges, particularly concerning color contrast. When used as a background color, it requires light-colored text to ensure readability. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text to comply with WCAG (Web Content Accessibility Guidelines). Using online contrast checkers can help verify that the combination of #2F2940 with other colors meets these standards. Insufficient contrast can make content difficult to read for users with visual impairments, including those with low vision or color blindness. Therefore, careful consideration should be given to color pairings to ensure inclusivity and optimal user experience.
Shades
Digital Color Formats
Alternative colors
Applications
Website Background
In web design, #2F2940 can serve as a sophisticated background color for websites aiming for a modern and elegant look. It pairs well with lighter accent colors and can create a sense of depth and richness. The color is often used in portfolios, creative agency sites, or any design that benefits from a slightly mysterious and high-end feel. The dark hue allows for brighter elements to pop, drawing attention to key information and interactive elements. Ensuring sufficient contrast with text is vital for readability and overall user experience.
Fashion Design
In fashion, Blackcurrant (#2F2940) can be used for elegant evening wear or as a grounding color in more casual outfits. It provides a sophisticated alternative to black, with a hint of mystery and depth. Accessorizing with lighter, jewel-toned colors can create a stunning contrast, perfect for making a statement. The color lends itself well to luxurious fabrics like velvet or silk, enhancing its richness and visual appeal. Consider using it for dresses, skirts, or even accessories like handbags and scarves.
Branding Elements
This color makes a solid choice for branding elements, as it brings sophistication and calm to the design. Using it in logos and marketing materials may provide an enhanced degree of memorability. The relative darkness of the color enables bright fonts and images to stand out and make a statement about the brand's personality.