Jacarta
General Information about #2F2873
The hex color #2F2873, also known as Jacarta, is a dark shade of purple with a hint of blue. In the RGB color model, it is composed of 18.43% red, 15.69% green, and 45.1% blue. In the CMYK color model, used for printing, it consists of 59.16% cyan, 65.19% magenta, 0% yellow, and 54.9% black. This color evokes feelings of royalty, mystery, and sophistication. It's often associated with creativity, imagination, and spirituality. Jacarta is a versatile color that can be used in various design applications to create a sense of depth and elegance. Its unique blend of purple and blue makes it a compelling choice for branding, web design, and interior decor.
The hex color #2F2873, also known as Jacarta, presents some accessibility challenges. Its dark hue results in a low contrast ratio against a white background, potentially making text or interactive elements difficult to read for users with visual impairments. To ensure accessibility, it's crucial to use a light-colored text or interface elements on a #2F2873 background to meet WCAG (Web Content Accessibility Guidelines) standards for contrast. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended. Consider using color contrast checker tools to verify compliance and make necessary adjustments. Additionally, providing alternative cues like icons or labels can further improve usability for all users, including those with color blindness.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Jacarta (#2F2873) can be used as a background color for website headers or footers to create a sense of sophistication and depth. Its dark, mysterious tone is ideal for websites related to technology, finance, or luxury goods. In user interface design, it can be used sparingly for buttons or accents to draw attention without overwhelming the user. For example, a call-to-action button with a bright contrasting color on a #2F2873 background can be highly effective.
Graphic Design and Fashion
In graphic design, #2F2873 can serve as a strong base color for branding materials like logos, business cards, and brochures. Its deep purple hue conveys a sense of professionalism and creativity. When used in combination with lighter, complementary colors, it can create visually appealing and memorable designs. Consider pairing it with golds or silvers for a luxurious effect or with teals and greens for a more modern and vibrant look. In fashion, Jacarta can be used as an elegant color for evening wear or accessories, lending a touch of mystery and sophistication.
Interior Design
Jacarta adds a touch of regal elegance to interior spaces when used judiciously. It makes a rich statement when used as an accent wall in living rooms or bedrooms, especially when paired with light-colored furniture and accessories. The color's inherent depth and mood-setting ability renders it ideal for creating intimate and sophisticated ambiance in home theaters, studies, and upscale restaurants. Consider the use of metallic accents like gold or brass to emphasize the luxury of the Jacarta shade. It can also be used in smaller doses, such as throw pillows or decorative items, to add a pop of color without overpowering the room.