Blue Gem
General Information about Blue Gem
The hexadecimal color code #2F199B represents a dark and saturated shade of blue, often referred to as 'Blue Gem'. It belongs to the blue-violet color family. In the RGB color model, it consists of 18.43% red, 9.8% green, and 61.18% blue. This translates to a strong dominance of blue, resulting in its characteristic depth. The color is often associated with feelings of calmness, intelligence, and sophistication. In color psychology, deep blues like this are used to convey trust and stability, making them popular in corporate branding and design. Its unique and eye-catching appearence makes it stand out in various contexts.
The hex color #2F199B, also known as Blue Gem, presents some accessibility challenges, especially for text-based content. Its deep, saturated nature means that careful consideration must be given to the foreground color used in conjunction with it. A stark white (#FFFFFF) offers the best contrast ratio, typically exceeding the minimum requirements for WCAG compliance. However, even with white text, readability can be improved by increasing font size or using a bolder font weight. Avoid using lighter shades of gray or colors with similar luminance values, as this will result in insufficient contrast and make the text difficult to read for users with visual impairments. For interactive elements like buttons, ensure that there's a clear visual indication of focus, such as a contrasting border or background color change, to aid keyboard navigation.
Shades
Digital Color Formats
Alternative colors
A more muted and softer alternative to Blue Gem, offering a calmer visual experience while still retaining a hint of blue.
A lighter, airier blue that is easier on the eyes and provides better contrast for text and other elements.
A dark, desaturated color, similar to Blue Gem, which works well on backgrounds.
Applications
Luxury Branding
Blue Gem, with its regal and intense hue, is perfectly suited for branding projects that aim to convey sophistication and exclusivity. Consider using it as a primary color for luxury brands, financial institutions, or high-end technology companies. It can evoke feelings of trust, stability, and innovation. Use sparingly and with a contrasting background like white or gold for maximum impact. Furthermore, it could be used for logos, websites, and marketing materials to create a sense of elegance and distinction.
Web Design Accents
In web design, #2F199B can serve as an accent color to highlight key elements on a website, such as call-to-action buttons or navigational links. Its boldness commands attention and guides the user's eye. However, avoid using it as a background color for large blocks of text, as its darkness can strain readability. Instead, incorporate it into illustrations, icons, or background gradients to add depth and visual interest to the overall design. Combining with lighter color schemes offers a balance between elegance and readability.
Fashion Items
Blue Gem is a deep color that is suitable for the design of clothing items and outfits. This color can be part of elegant dresses and evening wear. Also, smaller clothing items, such as scarfs and gloves, can be styled using Blue Gem. The color can also be used as part of bags, wallets, and shoes for an elegant look.