Royal Blue
About Royal Blue (#2E61EA)
Royal Blue, represented by the hex code #2E61EA, is a vibrant and deep shade of blue that carries connotations of royalty, trust, and authority. It's a popular color choice across various design fields, from web development to interior decorating, due to its eye-catching nature and ability to evoke feelings of stability and confidence. In the RGB color model, it consists of 18.43% red, 38.04% green, and 91.76% blue. The color is part of the blue color family and is known for its high intensity. Its wide usage makes it an essential color in branding, marketing, and other visual communications, often chosen to convey a sense of dependability and sophistication. The color can be seen as a symbol of professionalism and elegance.
The hex color #2E61EA, also known as Royal Blue, generally provides good accessibility on white backgrounds due to its relatively high contrast. However, it's crucial to test it with various font sizes and weights to ensure readability, especially for users with visual impairments. When using it as a background color, consider pairing it with lighter text colors like white or light yellow to meet WCAG (Web Content Accessibility Guidelines) standards. The contrast ratio should ideally be at least 4.5:1 for normal text and 3:1 for large text. Also, avoid using this color for critical information if color is the only indicator, as it may not be perceivable by colorblind users. Supplement with text labels or icons for universal accessibility. Use color contrast tools to check the accessibility score before deploying it to a production environment.
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Digital Color Formats
Alternative colors
Applications
Corporate Branding
Royal Blue (#2E61EA) evokes feelings of trust, loyalty, and authority, making it excellent for branding materials in the financial and legal sectors. Its commanding presence can convey a sense of stability and professionalism, essential for building customer confidence. Consider using it in logos, website designs, and marketing collateral to project an image of reliability and expertise. Also, Royal Blue's association with sophistication makes it a perfect match for high-end consulting firms.
Web Design
In web design, Royal Blue (#2E61EA) serves as a versatile color for various elements, from call-to-action buttons to navigation bars. It stands out without being too harsh, encouraging user interaction and providing a seamless browsing experience. Its vividness can draw attention to essential features and guide users effectively through a website. However, it's advisable to use it sparingly and balance it with neutral colors to avoid overwhelming the overall design. Make use of this color for hyperlinks to improve user navigation.
Fashion
Royal Blue is suitable for fashion, it can be integrated into outfits to introduce a sense of regality and composure. It is commonly used in formal wear and accessories to portray a sense of elegance and sophistication. This color provides versatility to fashion designs, complementing neutral colors or combining with brighter, contrasting hues for a dynamic and eye-catching look. When using this color in fashion, consider the setting and occasion to evoke the desired aesthetic.