Rangitoto
General Information about #2E3824
The hexadecimal color #2E3824, also known as Rangitoto, is a dark shade of green. It belongs to the green color family but has a muted and earthy quality due to its relatively low saturation and brightness. In the RGB color model, it is composed of 18.04% red, 21.96% green, and 14.12% blue. In the CMYK color model, used for printing, it consists of 17.86% cyan, 0% magenta, 35.71% yellow, and 78.04% black. This color is often associated with nature, stability, and tranquility, making it a popular choice in designs that aim to evoke these feelings. Its subdued nature makes it a good background or accent color, providing a sense of calm and sophistication. The name Rangitoto refers to a volcanic island in New Zealand.
The color #2E3824, a dark, muted green, presents some accessibility challenges, particularly concerning color contrast. When used as a background color, it's essential to pair it with text that is sufficiently light to ensure readability. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text (14pt bold or 18pt regular). Given its darkness, lighter shades of yellow, white, or light gray would generally work well as foreground text colors. In situations where #2E3824 is used for interactive elements like buttons or links, care should be taken to provide additional visual cues beyond color alone, such as underlines or icons, to assist users with visual impairments or color blindness. Proper use of ARIA attributes can further enhance the accessibility of these elements. Also consider how the color renders to people with different types of color blindness.
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Applications
Nature-Inspired Design
This color lends itself well to creating a nature-inspired aesthetic. Consider using it for website backgrounds in environmental organizations, organic food stores, or outdoor adventure blogs. It can create a calming and earthy feel, particularly when combined with other natural tones like browns and beiges. For interior design, #2E3824 could be used as an accent wall color in a study or living room, paired with wooden furniture and natural textures. Furthermore, it can be incorporated into fashion design for subtle, sophisticated pieces, such as jackets or trousers, that blend seamlessly into a natural setting.
Branding for Sustainability
In branding, #2E3824 can evoke feelings of stability, growth, and harmony. It is a suitable choice for companies that want to project an image of being environmentally conscious, reliable, and down-to-earth. This color can be used in logos, website designs, and marketing materials to establish a strong visual identity. When paired with complementary colors and balanced typography, #2E3824 can help create a memorable and impactful brand presence, communicating the core values and personality of the company effectively. Consider using it in combination with a brighter accent color to attract attention.
Vintage Style Graphics
This color can be used to create vintage style graphics in combination with beige colors and earth tones. Also consider using textures like paper and wood to emphasize the natural look and feel.