Persian Blue
General Information about Persian Blue
The color #2E31EA, also known as Persian Blue, is a vibrant and saturated shade of blue located in the blue-violet segment of the color spectrum. It is characterized by its depth and intensity, evoking feelings of tranquility, sophistication, and creativity. Persian Blue is often associated with royalty, wisdom, and spirituality, reflecting its historical significance in Persian art and culture. In color psychology, blue is known to promote calmness, trust, and stability, making it a popular choice for branding, design, and decor. It is widely used in various applications, including web design, graphic design, fashion, and interior decoration, to create visually appealing and emotionally resonant experiences. The color is part of the blue color family. Its RGB values are R: 46, G: 49, B: 234. Its CMYK values are C: 80, M: 79, Y: 0, K: 8.
The hex color #2E31EA, also known as Persian Blue, presents some accessibility challenges, especially in web design. Its relatively low luminance can cause issues with contrast when used as a foreground color against a light background or vice versa. According to WCAG guidelines, sufficient contrast is crucial for users with visual impairments to perceive content effectively. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #2E31EA, it's essential to test the contrast ratio with the intended background color to ensure compliance. Lighter text colors such as white or very light grays, may provide sufficient contrast. Tools like the WebAIM Contrast Checker can be useful for this purpose. Additionally, avoid using #2E31EA as the sole indicator for interactive elements like links or buttons, as colorblind users may not be able to distinguish them. Instead, provide supplementary cues like underlines or icons.
Shades
Digital Color Formats
Alternative colors
- #3f51b5
A slightly lighter blue that provides better contrast against white backgrounds while maintaining a similar aesthetic.
- #1a237e
A darker shade of blue that can be used for backgrounds or elements needing more emphasis.
- #303f9f
A more saturated blue that provides better visibility on digital screens.
Applications
Web Design
In web design, Persian Blue (#2E31EA) can be employed to create visually appealing headers, buttons, and other interactive elements. Its vibrant hue adds a touch of sophistication and modernity to website interfaces. However, careful consideration must be given to contrast ratios to ensure readability and accessibility for all users. Pairing it with complementary colors like yellow or gold can create striking visual contrasts, while using it as an accent color against a neutral background can add depth and interest without overwhelming the user.
Interior Design
In interior design, Persian Blue can be used to add a pop of color to a room. It works well as an accent wall, in decorative pillows, or as a color for furniture. The color pairs well with neutrals like gray, white, and beige, creating a calming yet stylish atmosphere. The color may also be used in combination with golden accessories for a luxurious feel. Be mindful to balance the strong color with sufficient neutral to not make the room overwhelming.
Logo Design
Persian Blue is often favored in logo designs and branding materials where conveying trust, stability, and professionalism are key. It exudes a sense of reliability and competence, making it suitable for financial institutions, tech companies, and corporate entities. Its versatility allows it to be paired with various other colors, such as gray, white, or even a touch of vibrant orange, to create memorable and impactful visual identities. Its boldness helps brands to stand out.