Woodrush

General Information about #2E2D17

The hex color #2E2D17, often referred to as Woodrush, is a dark, muted shade belonging to the brown color family. It carries an earthy and natural feel, reminiscent of wood, soil, and organic matter. In the RGB color model, it is composed of 18.43% red, 17.65% green, and 9.02% blue. This color is often associated with stability, reliability, and nature. It can evoke feelings of warmth and comfort but can also appear somewhat somber due to its low luminosity. The use of #2E2D17 requires careful consideration as its darkness impacts contrast and readability, particularly in digital applications. In CMYK, the color is composed of C:0 M:0.04 Y:0.51 K:0.82.

The hex color #2E2D17, also known as Woodrush, presents significant accessibility challenges, particularly concerning contrast. Its dark nature makes it unsuitable for text against a white or light-colored background, as the contrast ratio would be too low to meet WCAG (Web Content Accessibility Guidelines) standards. This can cause readability issues, especially for users with visual impairments. To improve accessibility, it's crucial to pair #2E2D17 with much lighter colors. White (#FFFFFF), light yellows, or pale greens would offer better contrast. When using this color as a background, ensure that text and interactive elements are significantly lighter to ensure sufficient contrast for readability and usability. Tools like contrast checkers can help to measure the contrast ratio and ensure compliance with accessibility standards. Also, avoid using this color for essential information, and rely on symbols instead.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design - Background Accents

  In web design, #2E2D17 can be used sparingly for background elements in sections where a natural, earthy feel is desired. For example, it could be used for a website section promoting sustainable products or eco-tourism. However, it is crucial to ensure sufficient contrast with text and other interactive elements. Consider pairing it with lighter, complementary colors like beige or pale yellow for buttons and headings. Its use should be carefully planned and tested to meet accessibility guidelines. It could also appear as a subtle line-weight in data visualization.

• Branding for Natural Products

  #2E2D17 evokes a sense of grounding and stability, making it suitable for branding materials associated with nature, outdoor activities, or organic products. Consider using it for logos, business cards, or packaging designs where a subtle, earthy tone is desired. The color can also be a solid fit for companies providing landscape services. Pair it with natural textures and fonts to amplify the natural aesthetic. However, ensure that the branding remains professional and avoids becoming dull or monotonous by incorporating brighter accent colors.

• Interiour Design

  In interior design, Woodrush (#2E2D17) can serve as an accent color to bring a natural touch to living spaces. Imagine it as the color of decorative cushions, earthy pottery, or a subtle stripe in a patterned rug. This shade works well against lighter, neutral walls to create a grounding effect without overwhelming the space. It complements natural materials like wood and stone, making it ideal for spaces aiming for a rustic or organic feel. However, be careful not to overuse it, as too much of this dark color can make a room feel smaller and less inviting. Pair with whites, beiges, and touches of greenery to balance the darkness.

Complementary color

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