Jacarta
General Information about #2E2966
The hex color #2E2966, also known as Jacarta, is a dark shade of purple, residing in the purple color family. It has RGB values of R:46, G:41, B:102 and a CMYK representation of C:55, M:60, Y:0, K:60. In the HSL color space, it has a hue of 247 degrees, a saturation of 43%, and a lightness of 28%. This deep, muted purple conveys a sense of sophistication, mystery, and calmness. Because of its low lightness value, #2E2966 is best used in conjunction with lighter colors to provide sufficient contrast and readability, especially in web design and typography. It can be effectively employed to create a feeling of depth and elegance in various design applications, ranging from web interfaces to branding materials.
The hex color #2E2966, also known as Jacarta, presents some accessibility challenges, particularly when used for text or interactive elements. Its relatively low lightness value (approximately 16%) results in a dark appearance, necessitating careful consideration of color contrast. To ensure readability and usability, it's crucial to pair #2E2966 with a light-colored text, aiming for a contrast ratio that meets WCAG (Web Content Accessibility Guidelines) standards. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text or graphical elements. Using tools to check contrast ratios can help web developers avoid accessibility issues. Insufficient contrast can make content difficult or impossible for users with visual impairments to perceive, hindering their ability to access information and interact with the website effectively. Therefore, thoughtful color choices are essential for inclusive design.
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Digital Color Formats
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Applications
Web Design Background
In web design, #2E2966 can serve as a sophisticated background color for sections needing a touch of elegance and depth, such as headers, footers, or sidebars. It pairs well with lighter text colors, creating a visually appealing contrast that draws the user's eye to important content. Furthermore, this color can effectively highlight call-to-action buttons, making them stand out against lighter backgrounds, thereby improving conversion rates. Used sparingly, it can impart a sense of luxury and exclusivity, suitable for websites targeting high-end markets or conveying a premium feel.
Interior Design Accent
Within interior design, the use of #2E2966 can add a regal and calming touch to a space. It can be used as an accent wall color in a bedroom or living room, complementing lighter furniture and décor to create a balanced and harmonious environment. Alternatively, it can be incorporated into upholstery or accessories like cushions and curtains to bring depth and sophistication to the overall design. Its deep hue allows it to work as a neutral backdrop, enhancing the textures and colors of other design elements, ultimately creating a sophisticated and inviting atmosphere.
Fashion Apparel
In fashion, #2E2966, or Jacarta, is an elegant and versatile choice, working well for evening wear, formal attire, or sophisticated casual pieces. It can be used as a dominant color for dresses, suits, and outerwear, exuding a sense of mystery and confidence. When paired with metallic accents like gold or silver, it elevates the ensemble, creating a luxurious and refined look. It also works beautifully as a base color for printed fabrics, adding depth and richness to the design. Its ability to complement a variety of skin tones makes it a universally flattering choice for fashion designers.